Pyounghwa (Pyeonghwa) Fashion Town (서울 평화시장)
12.1Km 2025-01-06
274, Cheonggyecheon-ro, Jung-gu, Seoul
The Pyounghwa Fashion Town market in Dongdaemun has been selling fashion clothing and accessories for over 50 years ever since the end of the Korean War. It was here that in 1953 North Korean refugees started selling clothes made from US army uniforms. Their market was then named Pyounghwa, which means peace, in the hope that no other wars would be fought on Korean soil. The Pyounghwa Fashion Town was therefore the beginning of the 30,000 stores that now make up Dongdaemun Fashion Town, which is seen as one of the global centers of the fashion industry.
Spread over a large area, this historical fashion market is divided into several districts, the ‘Gu Pyounghwa Fashion Town’ is the oldest, and there is also the ‘Shin Pyounghwa Fashion Town’, ‘Dong Pyounghwa Fashion Town’, and ‘Cheong Pyounghwa Fashion Town’.
Golden Tour Korea DMC (골든투어코리아 디엠씨)
12.1Km 2025-10-23
(#1227), 173 Mapo-daero, Mapo-gu, Seoul
Since its establishment in 2013, Golden Tour Korea DMC has been offering high-quality, customized travel services worldwide, focusing on premium travel experiences and diverse Korean tour products. In addition, the company actively organizes incentive tours, corporate meetings, government forums, business trips, family vacations, educational programs, and foreign patient attraction activities in Europe. Golden Tour Korea DMC designs tour products tailored to meet customers’ needs, with expert tour operators providing consulting to enhance customer satisfaction. The company maintains strong collaborations with numerous international partners. With extensive experience and expertise in the travel industry, Golden Tour Korea DMC will do its best to create beautiful memories and make the next chapter of your life unforgettable.
Myeongdong Nanta Theatre (명동난타극장)
12.1Km 2021-07-23
26, Myeongdong-gil, Jung-gu, Seoul
Nanta, Korea's representative non-verbal performance, opened their fourth exclusive theater in Myeong-dong, the center of shopping. The 386-seat theater is located within the UNESCO Building. It is the largst of the Nanta theaters, and was the first to present foreign actors within the performances. There are 3 shows every day, all year round.
Beauty Play (뷰티플레이)
12.1Km 2025-11-14
73 Myeongdong-gil, Jung-gu, Seoul
Beauty Play is a K-beauty experience center operated by the Korea Cosmetics Industry Institute and supported by the Ministry of Health and Welfare. It offers a wide variety of sample Korean beauty products for testing as well as diverse beauty experience programs such as makeup touch-up service (choice of base, eyes, or lips), personal color test, and skin evaluation. Visitors can also ask for product recommendation based on their skin type or skincare concerns. Beauty Play also frequently hosts free one-day classes, which are announced online via its official website. It also hosts a variety of sample product giveaway events and the exhibited products get changed every two months, allowing visitors to get familiarized with lesser known quality products as well.
Euljiro Nogari Alley (을지로 노가리골목)
12.1Km 2025-11-06
Eulji-ro 129, Jung-gu, Seoul
Going out of Exit 3 of Euljiro 3-ga Station on Seoul Metro Line 3 and turning to the alley, you will find many pubs selling Nogari/Dried Young Pollack (Korean people grill and dip it in red pepper paste to eat as a side dish with alcohol) and restaurants specializing in Golbaengi/Sea Snails (It is a kind of conch shell, and Korea people made it a seasoned dish and enjoy it with Somyeon/Thin Noodles or use it as a bar sack). People gather in small groups at every outdoor table and sit in every alley to enjoy beer and snacks on weekday evenings and weekends, so it isn't easy to find a seat.
Originally, this area was lined with various company buildings and shops selling tools. However, in 1980, the pub 'Eulji OB Bear' opened, and as similar pubs opened nearby, it naturally came to be called 'Euljiro Nogari Alley.' As the affordable prices of snacks and beer attracted nearby office workers and college students, it has become increasingly popular, leading to its current status.
Here, along with a cold draft beer, let's try the K-snacks only available in Korea, such as Nogari/Dried Young Pollack and Golbaengi/Sea Snails. In addition, snacks such as chicken and fried dishes are also available, so try various snacks.
Lime Tree Dental Hospital (라임나무치과병원)
12.1Km 2025-10-23
7F, 43 Myeongdong-gil, Jung-gu, Seoul
Located in Myeong-dong, the heart of Seoul tourism, Lime Tree Dental Hospital is a hospital-grade medical institute. It is led by In-su Kim, the Chief Director with 27 years of experience, and it has a team of specialists covering different departments. This hospital boasts superb accessibility as it is right near Myeong-dong Station (Subway Line 4) and Euljiro 1(il)-ga Station (Subway Line 2).
Skilled medical staff in esthetic prosthodontics are in charge of procedures such as One-day Veneer and All Ceramic Crowns. Additionally, medical staff who have experience placing over 35,000 dental implants directly perform implant procedures.
A leader in K-medicine, Lime Tree Dental Hospital is committed to giving customers the utmost satisfaction.
Cheonggyecheon Stream (청계천)
12.2Km 2024-05-16
Changsin-dong, Jongno-gu, Seoul
Cheonggye Plaza was built on Sejong-ro Street, where Cheonggyecheon Stream begins. It was built between Dong-A Ilbo, the starting point of the Cheonggyecheon Stream restoration, and Sindap Railroad Bridge, with a length of 160 meters, a x_width of 50 meters, and a total area of 6,962 meters squared. The plaza is decorated with fountains, waterfalls, and walking paths. It was created as a place for meetings, harmony, peace, and unification, to celebrate the significance of the restoration of Cheonggyecheon Stream. A miniaturized version of Cheonggyecheon Stream is displayed here, providing an overview of the restored stream. There are also interpretive panels about the 22 bridges that cross Cheonggyecheon stream. Fountains of various shapes create beautiful scenery. Cheonggyecheon Stream is accessible from the square through stairs on the left and Cheonggye Trail on the right. There is also an 18-meter tunnel on the Cheonggye Trail, providing a unique experience for citizens entering Cheonggyecheon Stream from the plaza. After constructing Cheonggyecheon Plaza, the Seoul Metropolitan Government made it a car-free street on public holidays so that the plaza, waterside area, and streets could be used as cultural spaces for citizens to relax. A spectacular sight is created by three-color lights illuminating the fountains and a two-tiered waterfall coming down from a x_height of four meters. Palseokdam, made of eight stones from eight provinces in Korea, was laid along the waterfall's sides.
Dongdaemun Stationery Store Street (동대문 문구완구거리)
12.2Km 2024-03-15
21-1, Jong-ro 52-gil, Jongno-gu, Seoul
Dongdaemun Stationery Store Street houses nearly 120 stores selling stationery products like notebooks, crayons, pencils, backpacks, as well as other products like children’s gifts, decorations, and party products. Products can be found at prices nearly 30 to 40% lower than the consumer products, which can be lowered even further when buying in bulk. Products past the season may see the prices drop by more than half.
Bundang Jeongja-dong Café Street (분당 정자동 카페거리)
12.2Km 2024-02-29
234 Jeongjail-ro, Bundang-gu, Seongnam-si, Gyeonggi-do
Jeongja-dong Café Street, located in the Geumgok-dong area, boasts 40-50 cafés and restaurants on the ground floor, reminiscent of European street cafés. This street, known for its exotic vibe, attracts visitors who enjoy brunch and reading by day or strolling by night. The nearby Namhansanseong Provincial Park and its scenic valley are also worth exploring.
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