161, Sajik-ro, Jongno-gu, Seoul
• 1330 Travel Hotline: +82-2-1330 (Korean, English, Japanese, Chinese) • For more info: +82-2-3210-1645
In ancient times, the royal guards of Joseon Dynasty performed the given task by guarding the Gwanghwamun Gate, the entrance of Gyeongbokgung Palace where the king ruled the country. Since 1469, the ceremony has taken place, with the present reenactment ceremony being based on historical records for authenticity.
The reenactment of the original ceremony began from 1996. The gate guardsmen serve their sentry, perform the changing of the guards, and hold a parade. The guards' uniforms, weapons, and accessories as well as their strict ceremonial procedures catch the eyes of passersby, especially foreign tourists. Since it is hard to experience traditional events in such a big city like Seoul, the change of the guards ceremony is a great opportunity. It takes place every day except Tuesday.
Ssangam-dong, Jeongeup-si, Jeollabuk-do
• 1330 Travel Hotline: +82-2-1330 (Korean, English, Japanese, Chinese) • For more info: +82-63-539-6351
Jeongeup is well known as the birthplace of the Donghak Peasant Revolution, staged against oppressive corrupt officials. Mt. Naejangsan in Jeongeup is also known as the best place to enjoy autumn leaves. Another worthwhile destination is the city’s National Bullfighting Festival, which features Korea’s unique bullfights.
This is a great opportunity to learn about and experience Korea’s unique bullfighting tradition and the local cattle market. Designated as one of Korea’s Ten Best Regional Cultural & Tourism Festivals by the Ministry of Culture, Sports and Tourism, the National Bullfighting Festival has been recognized as a major Korean festival.
Festival Overview: In its ninth consecutive year, the National Bullfighting Festival was previously held in May. However, it now is also held in autumn to coincide with the glorious autumn foliage season on Mt. Naejangsan. Unlike Spanish bullfights, in which a matador faces the bull, the Korean version of bullfighting has two bulls fighting against each other. Spectators shout enthusiastically as these powerful animals fight to win by pushing and goring their opponent.
In addition to the Nationwide Bulls Championship Title Match, which is the main event, there will also be a program featuring a variety of pet animals and a cattle show as well as the photo exhibits.
Festival Highlights: Jeongeup ranch and farm products are renowned for their high quality. Located near the bullfighting arena, a promotional pavilion and market sell Jeongeup’s hanu beef, and visitors can purchase high quality beef at inexpensive prices. Visitors will enjoy the festival’s ambience in the evening too when there will be a campfire and fireworks display.
11, Munye-ro 170beon-gil, Nam-gu, Pohang-si, Gyeongsangbuk-do
• 1330 Travel Hotline: +82-2-1330 (Korean, English, Japanese, Chinese) • For more info: +82-54-289-7851~3
The Pohang International Fireworks Festival is held at Yeongildae Beach in Pohang, which is also known as the “City of Light and Fire.” The festival features a fireworks competition, a parade of lights, street performances, and a range of hands-on activities. It is usually held around the end of July.
61, Sincheon-daero 62beon-gil, Busanjin-gu, Busan
As one of the busiest streets in Busan, Seomyeon 1 Beonga is also known as the Art Street. It stretches over 330m (8m in x_width) connecting former Cheonujang and the LG Service Center.
The street bustles with life all day long, full of cafes, bars, and restaurants that offer delicious, but inexpensive food and drinks. In addition, it offers a wide array of entertainment facilities such as movie theaters, performance halls, and game facilities. The streets also serve as a venue for festivals and performances, making it the most popular street in Busan. During weekends, diverse cultural events are held, providing visitors with an opportunity to enjoy street performances as well as engage in activities.
Areas of Choryang-dong, Dong-gu, Busan-si
Located near Busan Station, Choryang Ibagu-gil street was formed when people started building houses on top of the hill during the time of poverty. An observatory, Ibagu Archive Center, Yu Chi-hwan Postbox, and other places perfect for photos can be seen along the road leading up to the hilltop. Atop the hill, a wide road known as the Sanbok Road features an open view of Busan's downtown within a sight. The night scene is especially beautiful from this road, as the lights from the neighborhood twinkle and gleam as the surrounding area gets darker.
68, Igidaegongwon-ro, Nam-gu, Busan
Igidae Park is located over a hill from Yongha Sewage Treatment Plant in Yongho 3-dong, the eastern region where Jangsanbong Peak faces the ocean. Jangsanbong Peak rock cliffs boasts a remarkable scenery, which can only be viewed by taking a boat as the areas nearby the cliffs are too dangerous to hike. However, the cliff at the center of Igidae is not vertically steep, but creates a 2 km long almost horizontal slope that connects the mountain with the ocean. Not only does the slope offer an extraordinary view of the ocean waves, but also serves as an excellent fishing spot. The area was used as for military operation and prohibited from civilian access until 1993.
54, Apgujeong-ro 42-gil, Gangnam-gu, Seoul
Naneungi is a restaurant specializing in mushroom cuisine. Using exquisite and nutritious neungi mushrooms, Naneungi is dedicated to serving delicious health food to visitors.
154, Haeundaehaebyeon-ro, Haeundae-gu, Busan
Named after Amisan Mountain in China, Amisan opened in January 1996 at the Marina Center in Busan. It’s a popular restaurant among Chinese food lovers because of the excellent taste and quality service. Celebrities visiting Busan often dine here.
272, Itaewon-ro, Yongsan-gu, Seoul
Passion 5 is located near Hangangjin Station in Hannam-dong and is a premium dessert café & gallery launched by SPC Group. The Passion 5 bakery brings a whole new culture of after-dining, providing customers with a diverse selection of delicious desserts including hand-made chocolates and puddings. Visitors can enjoy their treats in a gallery atmosphere.
The name Passion 5 comes from the combining of five elements: the bakery, patisserie, chocolates and café. The final element is the passion of those who create the desserts. The desserts are exquisitely designed and each element has its own unique atmosphere. In addition to the wonderful items from the bakery, there are usually 300 to 400 dessert items to choose from including cakes, puddings and chocolates.
74, Cheongpa-ro, Yongsan-gu, Seoul
The Yongsan Electronics Market is an enormous wholesale electronics market located near the Yongsan Train Station,
where all needs relating to computers, imported audio systems,
game utilities and more are aptly answered. This mall first open
in 1988 as part of city's rehabilitation project, and since then provides
all the specialized in electronic parts including computers, DVDs, CDs, and many other types of consumer goods.
There are more than 3,000 stores currently
operating in this area, and shoppers will find all their electronics needs at prices 15 to 30% cheaper than at general
263, Jangchungdan-ro, Jung-gu, Seoul
Migliore is a clothing fashion mall located in Dongdaemun with hundreds of wholesale shops. Much of the Dongdaemun area from Jongno 5(oh)-ga to the Dongdaemun Subway Station is a flea market selling clothing, sporting goods, home appliances, furniture, etc. However, as Dongdaemun underwent modernization, fashion malls like Migliore, Cerestar, and Doota were established. The Dongdaemun Migliore sells the latest fashions marketed to the younger generation, with customers in their teens making up 80% of their business. Migliore is a convenient facility that has an enormous variety of products sold at reasonable prices.
266, Jong-ro, Jongno-gu, Seoul
Dongdaemun Shopping Complex is one of Korea’s most well-known markets. It was founded in December 1970 as the largest of its kind in Asia and has maintained that status for the last 40 years. Browsing the plethora of shops, you can find fabric and clothing following all the latest global fashion trends. Dongdaemun Shopping Complex continues to build up its reputation as a hub of international design.
606, Teheran-ro, Gangnam-gu, Seoul-si
Park Hyatt Seoul features contemporary design and facilities, and it houses exclusively 185 rooms with customized individual service offered to each guest. Located in the heart of the commercial, business and shopping district including COEX Mall and the World Trade Center, the hotel is conveniently situated in a four-way intersection of Samseong Station, and has great day and night views through its all glass-covered building. Also, it combines both modern beauty and oriental elegance alike with well-equipped facilities such as lobby lounge on the top of the hotel, fitness, indoor swimming pool and spa facility. Each room has spacious bathroom, high ceiling, and big-sized of window.
5 FL, 53, Wausan-ro 35-gil, Mapo-gu, Seoul
LikeU is a guesthouse in Seogyo-dong, Mapo-gu, Seoul, one of the downtown areas of Seoul that’s popular among young people. It's within a 2-minute walk from Hongik Univ. Station on Subway Line 2. For this reason, majority of the guests are young people from Hong Kong and Singapore. The owner of the guesthouse goes the extra mile to make sure that the rooms, beds, sheets, and blankets are clean, so the minimum length of stay is 3 days. All the guestrooms are two-story rooms for more space. There is a washing machine in each of the rooms for the convenience of the guests. Use of the washing machine is free.
103-402, 145, Yeongjung-ro, Yeongdeungpo-gu, Seoul
Kelly Homestay is located in Yeongdeungpo-gu, Seoul. Kelly is the English name of the owner, who takes pride in making her guests feel as comfortable as possible during their stay. Unlike most guesthouses in Korea, Kelly Homestay is in a residential apartment. Most of the guests are from other countries because they can feel at home during their stay. Guests can share the kitchen, where the owner explains about Korean food as a source of pride and pleasure for her. Room rates include breakfast, and you get to choose between American and Korean-style. There are two guestrooms: the Single Room and the Double Room, which are perfect for couples and families. She offers free pick-up service from the bus stop and subway station. Note, however, that you must pay a fee for the pick-up service from the airport. If you want her to pick you up, let her know at the time of booking.
65, Eoulmadang-ro, Mapo-gu, Seoul
Sangsangmadang is located right in the middle of the Hongik University district, better known as the Hongdae area. This is the city’s main student area and it’s a cauldron of vibrant energy and creativity. The eleven-story Sangsangmadang building houses a cinema, live performance hall, art gallery, and studio.
1, Jong-ro, Jongno-gu, Seoul
Kyobo Bookstore is Korea's largest chain of bookstores. Approximately 2.3 million books are categorized electronically so you can easily find whatever selection you are looking for. It is always crowded with people, especially on weekends with readers both young and old enjoying a good book.
Kyobo also hosts a variety of events, including a book of the month event where authors come and meet with readers to discuss their work. There's also a character shop, a stationery store and a music store where you can listen to your favorite album. The foreign book corner is popular among foreigners because there are numerous books written in various languages. Those unable to find specific titles can order them for delivery at the counter.
[ Branches in Seoul ]
There are many streets around Kyobo Bookstore famous for delicious food. If it's traditional spirits and tasty side dishes you're after then head straight to Pimatgol. There are many different dishes to enjoy in a comfortable atmosphere. The Chungjin-dong haejang-guk (broth to relieve hangover) street and the Mukyo-dong octopus restaurants nearby are also very famous.
Carrying numerous national and international bestsellers and just about every other book imaginable, Gangnam's Kyobo Bookstore is a popular meeting point for people of all ages. It was also the filming location for the drama, "Yeongae Sidae (Alone In Love)."
175, Sejong-daero, Jongno-gu, Seoul
Having completed a grand remodeling project in 2007, Sejong Center offers customer-friendly programs aimed at improving the quality of art performances in a comfortable resting area. Comprised of the Grand Theater of Sejong Center, Sejong M Theater, Sejong Chamber Hall, Exhibition Hall, and other subsidiary facilities, Sejong Center is a multicultural art center.
Various genres of performances including traditional, classic, and crossover taken place in the center, giving many opportunities for cultural nostalgia.
* Opened April 14, 1978
174, Taegi-ro, Bongpyeong-myeon, Pyeongchang-gun, Gangwon-do
With a 5-star hotel, condominium buildings, ski slopes, and a top-class golf course, the mountain resort complex of Phoenix Park provides various recreational and amusement facilities for a great vacation. The resort is located approximately 1 hour and 50 minutes from Seoul in Pyeongchang, Gangwon-do. Pyeongchang is a major winter sports region in Korea and is the host city of the 2018 Winter Olympic Games.
The resort has a total of seventeen slopes, four of which are approved by the FIS (International Ski Federation), and has superb snow quality. Phoenix Snow Park is an environmentally friendly resort, created with the minimum possible disruption to surrounding nature. For more information on the Phoenix Snow Park and subsidiary facilities, please visit the official website or call the ski resort helpine.
Sandi-ro, Daedeok-gu, Daejeon
Gyejoksan Mountain Red Clay Trail is the nation's first eco-healing barefoot walking trail, filled with the fresh aroma of pine needles. Visitors can also enjoy a view of downtown Daejeon from Gyejoksanseong Fortress, which was built during the time of the Three Kingdoms. Walking or even running along this 14-kilometer long trail at an altitude between 200 and 300 meters above sea level is a great way to get a healthy body and spirit.
500, High1-gil, Gohan-eup, Jeongseon-gun, Gangwon-do
High1 Ski Resort is equipped with lifts and ski slopes for beginners as well as intermediate and advanced skiers, providing an enjoyable environment for the whole family.