The Souvenir Fair (2025 대한민국 관광기념품 박람회)

2.0Km 2025-10-27

281 Eulji-ro, Jung-gu, Seoul
+82-10-8315-5434

The Souvenir Fair brings together various companies and local governments to showcase a variety of souvenirs, both traditional and trendy. Visitors can freely explore the exhibition space, enjoy souvenir shopping, and take part in various programs. Highlights of the fair include an exhibition of competition-winning works, a zone featuring outstanding local souvenirs, and a special exhibition of overseas souvenirs.

Jeongdong Guksi (정동국시)

2.0Km 2024-06-19

5 Jeongdong-gil, Jung-gu, Seoul

Jeongdong Guksi features a rich soup with a clean taste, created by carefully removing the oil dozens of times while boiling Korean beef bones for 15 hours. The restaurant uses this same beef bone broth in their mandutguk (dumpling soup), something not many restaurants do. The rich flavor of the broth combined with the soft dumplings, made in-house daily, is a must-try. The restaurant is also surrounded by many cultural and artistic spaces, making it a great addition to tours in the area.

Jinju Hoegwan (진주회관)

2.0Km 2024-06-19

26 Sejong-daero 11-gil, Jung-gu, Seoul

Jinju Hoegwan is a renowned kongguksu (noodles in cold soybean soup) eatery near City Hall Station. Kongguksu is a traditional Korean summer dish made by boiling and grinding soybeans into a creamy broth, served with noodles, offering a refreshing and nutty flavor. Kongguksu is available from March to November. Their staff-recommended menu includes kimchi bokkeumbap (kimchi fried rice), freshly roasted by the staff, along with kimchi jjigae and samgyeopsal (pork belly).

Of one book and stay (일독일박)

2.0Km 2024-12-23

11-1 , Pirundae-ro 3-gil, Jongno-gu, Seoul

Ildogilbak in Seochon Village, Seoul, is a private hanok stay that has been stylishly renovated with modern facilities. The bedroom, kitchen and dining room are located around the courtyard. Tired travellers can soak their feet in the small courtyard footbath while sitting on the veranda. There’s a queen size bed in the bedroom, and a large table in the dining room where you can read a book and chat. There is also an attic space where you can fall asleep looking at the stars through a small skylight. The kitchen is well equipped, and there’s a tub in the bathroom.

Hanok Essay Seochon (한옥에세이 서촌)

2.0Km 2024-06-04

12 Pirundae-ro 3-gil, Jongno-gu, Seoul

The area of Seochon features both traditional elements as well modern, showing the changes over time. A stay in one of the hanok houses here is the perfect way to feel this unique ambiance. Hanok Essay Seochon provides this experience, open to visitors of all ages.

Gyeonghuigung Palace (경희궁)

2.0Km 2024-07-09

45 Saemunan-ro, Jongno-gu, Seoul

Gyeonghuigung Palace, a designated Historic Site, was originally called the large palace by Saemun Gate, or the Western Palace, for its location within the city. It was not until the eighth year of Gwanghaegun (1616) that the palace was used as a royal residence for the king, changing the name to Gyeongdeokgung Palace. The name later changed again to the current Gyeonghuigung Palace in 1760. The palace grounds included many halls but they were mostly all burned down in a fire in 1829. After the Japanese occupation began, all remaining buildings on the site were torn down and the palace grounds were turned into Gyeongseong Middle School (now Seoul High School). The school moved to Gangnam area in 1987, afterwhich the previous location was turned into a park. The palace grounds currently hold Seoul Museum of Art and walking paths, as well as a restoration of Heunghwamun Gate, the main gate of the palace, and Sungjeongjeon Hall, the main hall, completed in November 1994.

Sangchonjae House (상촌재)

2.0Km 2025-11-06

12-11 , Jahamun-ro 17-gil, Jongno-gu, Seoul

Sangchonjae House, run by the Jongno Cultural Foundation, is a traditional hanok cultural space located in Sejong Village, Ogin-dong, Jongno-gu, and operates various cultural Korean programs such as exhibitions, educational experiences, and events to fully experience Korea's four seasons. The name Sangchonjae was conceived from the old name of Sejong Village, the western part of Gyeongbokgung Palace and the birthplace of King Sejong. The house reflects the lifestyle of an ordinary peasant during the Joseon dynasty. It consists of three buildings: the main building, the guesthouse known as sarangchae, and the annex. There is an experience center indoors offering tea ceremonies and traditional game experiences.

Jeongdong-gil Road (정동길)

2.0Km 2024-06-19

2-1 Jeongdong-gil, Jung-gu, Seoul

Jeongdong-gil Road is one of Seoul's most famous walking paths, stretching from the intersection in front of Jeongdong Church to Saemunan-gil Road. The street holds importance in Korea's modern history, with the surroundings serving as a living museum of this. During the Joseon dynasty, the area developed into a residental space for distant members of the royal family, with a palace and royal tombs in the area. In 1999, the pedestrian walking area was expanded by turning the two-way road into a one-way road. Since then, the road has earned many awards and honors.

Bukjeong Village (북정마을)

2.0Km 2024-02-15

132-3 Seongbuk-ro 23-gil, Seongbuk-gu, Seoul

Bukjeong Village, situated along the slopes of Seongbuk-dong, offers a glimpse into Korea's old alleyways. The village expanded as refugees from the Korean War (1950–1953) and people from various regions settled, building houses under the collapsed walls of Hanyang doseong (Seoul City Wall). Presently, the village is home to young artists, and the broad street in front of the village bus stop hosts various community events.

Seoul Sajik Park (사직공원(서울))

2.0Km 2021-11-12

89, Sajik-ro, Jongno-gu, Seoul

Sajik Park is one of the three most popular parks in Jongno-gu along with Tapgol Park and Samcheong Park. Located west of the Government Complex-Seoul on the southeastern foothills of Inwangsan Mountain, the park measures an impressive 188,710 m².

The name of the park dates back to 1395 when Taejo Yi Sung-gye made Sajik Altar (altar to the State deities) at the center of the park. "Sa" refers to the deity of the earth while "jik" refers to the deity of the five grains. Rites wishing for a good harvest were held regularly at Sajik Altar.

In the park are several playgrounds, statues of Sin Saimdang, Hwanghakjeong, and Yulkog Yi I, and the Municipal Children's Library. Dangun Shrine and Jongno Library are situated nearby. By following the path next to Sajik Park for approximately 5 minutes, travelers can reach the Inwangsan hiking path with relative ease.

The Souvenir Fair (2025 대한민국 관광기념품 박람회) - Area information - Korea travel information