Samcheong-dong Street (삼청동길)
17.5Km 2025-01-22
107 Samcheong-ro, Jongno-gu, Seoul
It is said that Samcheong-dong was named from the story about the three "cheong" (Chinese character meaning clean) of the area, namely the mountain, water, and people. Another theory is that the origin of the region's name came from Samcheongjeon Hall where three tablets called "Taecheong," "Sangcheong," and "Okcheong," were set up based on Taoism. Samcheong-dong Street features a mixture of old scenes of hanok buildings with traditional beauty and modern scenes of galleries and cafés, creating a unique atmosphere. Visitors can feel the abundant cultural mood at every corner of the street through the art galleries, museums, antique shops, and quiet pathways.
Bukchon Museum (북촌생활사박물관)
17.6Km 2022-08-30
90, Bukchon-ro 5na-gil, Jongno-gu, Seoul
+82-2-736-3957
The Bukchon Museum displays items that have been collected from Bukchon, a historical village that was once home to the nation’s nobility. The museum was founded to observe urban development that took place in the recent decades through collected and preserved veryday household items that were used by Bukchon residents. Visitors are even allowed to touch items on display to better be able to imagine life in Korea before industrialization.
PKM Gallery (PKM갤러리)
17.6Km 2024-03-18
40 Samcheong-ro 7-gil, Jongno-gu, Seoul
PKM Gallery, now providing 397 square meters of exhibition space, includes a main building with a maximum x_height of 5.5 meters comprising two upper stories and a two-story basement. PKM+, an annex built in 2018, has one upper story and a basement floor and is equipped with a boutique-like gallery space.
The gallery not only exhibits the works of leading figures in Korean contemporary art, but has also succeeded in introducing renowned international artists to the Korean audience. As an incubator for emerging young artists, PKM Gallery has been organizing exhibitions to encourage their growth as leading artists of the next generation. PKM gallery, the first among the Korean galleries invited to participate in the Frieze Art Fair in 2004, played a major role in advancing Korean contemporary art to the global art market.
K.O.N.G Gallery (공근혜갤러리)
17.6Km 2025-10-28
38 Samcheong-ro 7-gil, Jongno-gu, Seoul (Samcheong-dong)
Since its opening in 2005, the gallery has made a significant impact on the Korean photography scene by introducing world-class photographers to Korea. It relocated to its present site next to the Cheongwadae, Samcheong-dong, in 2010, adding spaces for painting, sculpture, video, installation, and other forms of contemporary art. The gallery focuses on artists based in Paris, London, and New York, presenting works that represent the current state of contemporary art in the 21st century. It also plays a vital role as a Korean gallery by discovering young Korean artists and supporting their overseas activities.
Cheong Wa Dae Media Display (청와대 국민과 함께 영상전시)
17.6Km 2025-08-20
1 Cheongwadae-ro, Jongno-gu, Seoul
박주원 학예연구사 02-3771-8636
Cheong Wa Dae Media Display brightens the night through a media facade display on Yeongbingwan Hall. The display shows the history of Cheong Wa Dae through the theme "Twelve Lights".
Choong Ang High School (중앙고등학교)
17.6Km 2025-10-23
164 Changdeokgung-gil, Jongno-gu, Seoul
+82-2-742-1321
Choong Ang High School is located in Jong-ro near Samcheongdong-gil. It was built to educate the public at the beginning of the 20th century. The school’s main building was reconstructed in 1937 after the original two-story brick house was destroyed in 1934. The main building situated in front of the main gate is a two-story H-shaped granite stone building in Gothic style, with a four-story tower in the middle.
The school holds historical significance because it was designed by Park Dong Jin, one of Korea's first modern architects and the designer of Korea University’s main building, library, and the Chosun Ilbo Newspaper Company building. The main building of Choong Ang High School is designated as Historic Site No. 281. Many national leaders were educated at the gothic building during the grim period when Korea was trying to escape Japanese colonial rule.
Danha(단하)
17.7Km 2025-11-05
39-7 Palpan-gil, Jongno-gu, Seoul
BLACKPINK's “HOW YOU LIKE THAT” music video created a sensation, reaching 100 million views within 32 hours of its release. The most noteworthy part of the music video was the hanbok they wore. Danha, which was in charge of making the costumes, improved the traditional hanbok and completely recreated it as a stage costume, garnering attention from all over the world. Danha is famous for designing hanboks using traditional patterns. The patterns engraved on the clothes in the BLACKPINK music video used the phoenix design pattern of the royal cloth. Danha's hanbok can be purchased through the online shop, and if you want to have it custom-made, you can visit Danha Maison after making a reservation.
Korean Museum of Straw and Life (짚풀생활사박물관)
17.7Km 2022-09-15
45, Sungkyunkwan-ro 4-gil, Jongno-gu, Seoul
+82-2-743-8787
Korean Museum of Straw and Life is a private museum dedicated to the collection, research, and display of materials and historical accounts of diverse straws and their uses in Korea. As Koreans' lifestyle in the past heavily depended on agriculture and cultivation of crops, straws and grasses were easily found and had many uses. The museum aims to educate the general public of how different straw were produced and used by Korean ancestors as well as their significance in connection with today's lifestyle.
The Street in front of Cheongwadae (The Blue House) (청와대 앞길)
17.7Km 2025-08-20
Gungjeong-dong, Jongno-gu, Seoul
+82-2-120
The street in front of Cheongwadae (the Blue House) is open to the public and includes both Hyoja Samgeori (Hyoja three-way intersection) in Hyoja-dong and Palpan Samgeori (Palpan three-way inetersection) in Palpan-dong. When walking along Hyoja-ro Road from Gyeongbokgung Station, sights include a fountain, Mugunghwa Garden, Yeonmugwan Hall, and Daegogak & Yeongbingwan Hall.
Cheongwadae Sarangchae consists of one basement level and two above-ground levels, including Korean Culture Exhibition Hall, Planned Exhibition Hall, a gift shop, and rest area (Korean Food Promotion Hall, Café) on the first floor and Cheongwadae Hall and Haengboknuri Hall on the second floor. Daegogak Hall houses a book donated to former president, Kim Young-sam for expressing the past spirit of Sinmungo (Petitioner's drum from Korean History). Yeonmugwan Hall is a martial art and fitness center for guards. Mugunghwa Dongsan, formed after the ansa (Safe House) was demolished in 1993, includes a well, mock fortress, and rest area. Located behind Mugunghwa Dongsan is Apostolic Nunciature in Korea and Chilgung (Seven Palaces).
At the beginning of the street in front of Cheongwadae, dense trees and beautiful flower gardens decorating both sides of the road make it a nice place for taking a walk. The area from the north gate of Gyeongbokgung Palace, Chunchumun, to the main gate of Gyeongbokgung Palace, Geonchunmun, is Samcheongdong-gil Road. This road is home to many art galleries, including Kukje Gallery, Growrich Gallery, Gallery Hyundai, and Jin Art gallery, in the area of Hyoja-ro.
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