Jongno 3(sam)-ga Jewelry District (종로3가 귀금속 전문상가)

422.9668312064639m 96467 2021-06-10

Jongno3-ga, Jongno-gu, Seoul-si
+82-2-1330

There is an enormous selection of wholesalers and retail jewelry stores in this district, spread throughout Jongno 3(sam)-ga and 4(sa)-ga. The glittering showcases here are especially popular amongst couples and foreign tourists looking to find fine jewelry at affordable prices. Stores in the jewelry district have a selection of designs that are extraordinarily diverse and prices that are 30 to 40% lower than at other jewelry outlets in Korea.

- A fabulous selection at wholesale prices
The Jongno 3(sam)-ga Jewelry District is located in Jongno, with shops flooding the alleyways all along the main street and stretching for a length of one kilometer. The area holds a total of over 1,000 jewelry stores, some 300 design and manufacturing stores, and 20 licensed evaluators.

The Jongno 3(sam)-ga Jewelry District originated in Yeji-dong of Jongno 4(sa)-ga, then expanded to include Bongik-dong near the Danseongsa Theater at Jongno 3(sam)-ga.
As the district grew, retail jewelry stores both large and small populated both sides of the main street from Jonggak to Jongno 5(oh)-ga.
Most of the stores in Yeji-dong deal in watches and gemstones, giving the area the name Watch Alley. The back alleys of Bongik-dong and Yeji-dong are mostly filled with wholesalers whose clients consist of brokers and jewelers from around the country. Retail sales are possible at these shops, but some of them might hesitate to deal in small quantities.
The larger stores along Jong-ro literally glitter with dozens of flashy showcases presenting a great selection of jewelry and other precious metals. Prices are already discounted to begin with, but you may be able to bargain even further.

Stores in this district are affiliated with setting factories, so if you have a special design in mind, you can probably get it custom ordered. Thus, if you go in with a brand name jewelry brochure, they will most likely be able to make a similar looking item or even customize it to your preferences.
In addition to its grand variety of diamonds, rubies, domestic amethysts, and almost any precious stone you can imagine, gold is also available in 14k, 18k and 24k yellow or white, as well as in platinum. Watches are often discounted at 50-60% off the retail price, and of course this is the very best place to buy fancy wedding jewelry at amazingly low prices.
We suggest, however, that you take your time and look around, because prices, not to mention their inventory, will vary significantly from shop to shop.
As soon as a new brochure is published by an international brand such as Cartier, TIFFANY or BVLGARI, near-identical designs appear in these stores almost immediately.
Furthermore, this area has recently become the home of accessories for famous Korean entertainers. Companies in the district will consult with coordinators, then design and manufacture items, and lend them to stars for them to wear. When entertainers wear this jewelry on television, the coverage serves to promote these designs. Examples of designs that have attracted a lot of attention previously, include Lee Seung-yeon’s earrings, Jeon Ji-hyeon’s necklace, Moon Hee-jun’s necklace, Lee Yeong-ae’s earrings, and much more.

Nowadays, many foreign tourists, especially Japanese tourists, make the trip to the Jongno 3(sam)-ga Jewelry District, as prices here are much cheaper than in their home countries.
The Jewelry District is conveniently located at the center of Seoul’s major palaces and near the downtown areas. Of these, the closest tourist areas include Myeong-dong, downtown Jong-ro, Dongdaemun Market, and Namdaeumun Market.

Seosulla-gil Road (서순라길)

423.1848474957012m 1 2023-11-23

150-3 Jong-ro, Jongno-gu, Seoul

Seosulla-gil Road is a road that was used by the nightguards during the Joseon dynasty. The road is on the west of Jongmyo Shrine with various attractions nearby including Ikseon-dong, Insa-dong, Bukchon, and Samcheong-dong, as well as restarants, cafes, and handicraft workshops. The road is also a beautiful date course with flowers in spring and fall foliage in autumn.

Samyang Samgyetang (삼양삼계탕)

427.3544826794842m 116 2021-03-19

9, Supyo-ro 20-gil, Jongno-gu, Seoul
+82-2-2275-9968

This is a Korean cuisine located in Jongno, Seoul. Roasted whole chicken is also delicious. The best menu at this restaurant is abalone and ginseng chicken soup.

Jongno Myeongtaedeokjang (종로명태덕장)

427.3544826794842m 144 2021-03-20

9, Supyo-ro, 20-gil, Jongno-gu, Seoul
+82-2-771-9201

A restaurant tucked away in Jongno where you can eat spicy braised fish. This restaurant's signature menu is braised pollack. This Korean dishes restaurant is located in Jongno-gu, Seoul.

Rakeusyun (라크슌)

428.38313212467347m 153 2021-03-20

97-6, Cheonggyecheon-ro, Jongno-gu, Seoul
+82-2-2266-8815

A place where you can enjoy Japanese and fusion dishes cooked by the owner and chef with 20 years’ experience. This Japanese (cuisine) restaurant is located in Jongno-gu, Seoul. The most famous menu is tonkotsu instant noodles.

Haengbokan Kongiyagi (행복한콩이야기)

438.88982713910843m 118 2021-03-22

89-11, Supyo-ro, Jongno-gu, Seoul
+82-2-2274-2247

A hidden restaurant frequented by workers in Jongno. This restaurant's signature menu is bean sprout and rice soup. This Korean dishes restaurant is located in Jongno-gu, Seoul.

Saeki P&C [Tax Refund Shop] (세기피앤씨)

438.7924299704398m 0 2024-04-18

22-12, Supyo-ro, Jung-gu, Seoul

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Jogui Hansu (족의한수)

441.0474048160262m 148 2021-03-19

93-1, Supyo-ro, Jongno-gu, Seoul
+82-2-2261-0310

A pig's trotter(s) specialty restaurant located in Jongno, Seoul. This restaurant's signature menu is braised pigs' feet. A restaurant serving both charcoal-grilled jokbal (pig's trotter) and spicy jokbal.

Jongro Seolleongtang (종로설렁탕)

444.1269680305532m 161 2021-03-19

110, Jong-ro, Jongno-gu, Seoul
+82-2-2271-3820

A restaurant selling Korean-style healthy broth-based dishes. The best menu at this restaurant is ox bone soup. This is a Korean cuisine located in Jongno, Seoul.

Geumdong Hwaro Sutbulgui (금동화로숯불구이)

452.43004769358095m 144 2021-03-19

35, Toegye-ro, 41-gil, Jung-gu, Seoul
+82-2-2264-3002

This Korean cuisine is located near Chungmuro Station, Seoul. The representative menu is spicy stir-fried boneless ribs. A Korean BBQ restaurant.

Jongno 3(sam)-ga Jewelry District (종로3가 귀금속 전문상가) - Area information - Korea travel information