Ssamzigil (쌈지길)

1.4Km 2025-06-19

44 Insadong-gil, Jongno-gu, Seoul

Ssamzigil is an Insa-dong landmark and a shopping mall specializing in crafts. It is a place where the traditions of Korea come together with its present. Follow the paths that lead seamlessly from the lower floors to the upper floors and browse the small craft shops that inhabit the floors. You can find both works of traditional craft and contemporary craft here. Some craft shops also offer craft experiences, and one can also find restaurants and galleries within the complex.

Neulmajung (늘마중)

1.4Km 2024-01-12

11-5 Insadong 10-gil, Jongno-gu, Seoul

Makgeolli is a traditional liquor made from rice or wheat as a main ingredient and with yeast and various other ingredients. Its uniqueness lies in the main ingredient or yeast used, thus a variety of makgeolli made with local specialties can be found throughout Korea. Neulmajung is a pub restaurant that serves 34 types of makgeolli from all over the country, as well as many foods that go well with them. In addition, its soft wooden interior creates a comfortable atmosphere. Its representative dish is haemul pajeon (seafood and green onion pancake), made with plenty of ingredients. They also serve crispy pan-fried gamja jeon (potato pancake) and memil jeonbyeong (buckwheat crepe), rich in both flavor and taste as it is made with buckwheat from Bongpyeong, Gangwon-do, all of which are a perfect paring to makgeolli.

HIDE AND SEEK - Ssamzigil Branch (하이드앤시크 쌈지길점)

1.4Km 2024-11-13

44 Insadong-gil, Jongno-gu, Seoul

◎ Travel information to meet Hallyu’s charm
This is where TXT members enjoyed escape games on their own series, “TO DO X TXT.” Chosen as the tagger by random draw, Huening Kai showed impressive game skills, using his instincts to “eliminate” the other members.

WANBAEK BUDAE JJIGAE(완백부대찌개)

1.4Km 2020-11-25

44 Insadong-gil Jongno-gu Seoul
+82-2-722-5397

It is a restaurant introduced in the cartoon “Sikgaek.” The best menu at this restaurant is sausage stew. This Korean dishes restaurant is located in Jongno-gu, Seoul.

Sejong Village Food Street (세종마을 음식문화거리)

1.4Km 2025-06-17

Chebu-dong, Jongno-gu, Seoul

Previously known as Geumcheongyo Market, it was officially named Sejong Village Food Street in 2011, as King Sejong was born in this village. The street is full of lively energy and features both long-standing restaurants, also known as nopo in Korean, and recently established trendy eateries. Its convenient location and inviting atmosphere make it a popular place to visit.

Gaeseong Mandu Koong (개성만두 궁)

1.4Km 2023-05-24

11-3, Insadong 10-gil, Jongno-gu, Seoul
+82-2-733-9240

Gaeseong Mandu Koong has served Gaeseong-style mandu (dumplings) for more than 30 years. The elderly proprietor, who fled south during the Korean War runs this restaurant with the help of her granddaughters. Characterized by its delicate taste, Gaeseong mandu stuffing consists of pork and various vegetables such as cabbage and pumpkin. This restaurant's mandu is so popular that it sometimes gets sold out even before evening. Typical menu includes mandu jeongol (hot pot) and mandu guk (soup). The hot pot is made of various ingredients including mandu, rice cakes, mushrooms, and meat, and serves two to three persons. For several persons, it's recommended to eat bossam (boiled meat slices wrapped in lettuce leaves or kimchi) and Korean-style pancakes.

Yeon Deung Hoe (Lotus Lantern Festival) (연등회)

1.4Km 2025-04-09

55 Ujeongguk-ro, Jongno-gu, Seoul
+82-2-2011-1744~7

Started approximately 1,200 years ago during the Silla dynasty and continued through the Goryeo Yeon Deung Hoe and Joseon lantern festival, the Yeon Deung Hoe Festival is a traditional festival registered as an Intangible Cultural Heritage and UNESCO Masterpiece of the Oral and Intangible Heritage of Humanity. The lanterns at Yeon Deung Hoe Festival brighten the heart and the world!

STAY dayoff (스테이 데이 오프)

1.4Km 2024-12-23

6 , Jahamun-ro 1da-gil, Jongno-gu, Seoul
+82-504-0904-2406

Stay Day Off is a hanok stay just off Jahamun-no - known locally as ‘Food Street’ - in Seochon Village to the west of Gyeongbokgung Palace in Seoul. It’s a 5-minute walk from Gyeongbokgung Station on Subway Line 3, so transport access is good. The main building comprises two bedrooms with queen-size bed, a living room and kitchen, and two bathrooms. The annex building is rather special: it has a bath and sauna behind a window wall with a fine view of the hanok garden. There’s a 10% discount for guests staying more than two nights during the week.

PungGyeong [Korea Quality] / 풍경 [한국관광 품질인증]

1.4Km 2023-05-02

32-6 , Seonggyungwan-ro, Jongno-gu, Seoul
+82-10-7103-6993

PungGyeong, located opposite Sungkyunkwan Academy in Jongno-gu, Seoul, is a hanok-style guest house whose outer wall is painted with a stylish blue pine tree. The guest house is equipped with bedrooms and a kitchen/diner with a table. Residents can have toast for breakfast, and simple Korean meals are provided for guests staying more than two days. In the winter you can sample traditional Korean tea brewed by the owner.

Korean Craft & Design Foundation Gallery Shop (KCDF 갤러리숍 공예정원)

1.4Km 2021-07-08

8, Insadong 11-gil, Jongno-gu, Seoul
+82-2-733-9041

The Korean Craft & Design Foundation Gallery Shop displays and sells high-quality Korean handicrafts, stamped with the UNESCO Seal of Excellence for Handicrafts. The shop possesses handicrafts by renowed master craftsmen and artists. Crafts have both practical and decorative uses.

Ssamzigil (쌈지길) - Area information - Korea travel information