The Hanok Smith Likes (스미스가 좋아하는 한옥)

927.0M 2024-03-11

22-7 Samcheong-ro, Jongno-gu, Seoul
+82-2-722-7003

The Hanok Smith Likes is a restaurant located near Gyeongbokgung Palace, housed in a renovated hanok. It offers a fusion of Korea's traditional beauty with Italian cuisine. Specializing in oven-baked pizza and pasta, it also features a variety of Italian dishes. The oven-baked pizzas are particularly popular, known for their chewy crusts and generous toppings. In 2023, it was selected for the Michelin Guide Seoul.

Gyeongbokgung Palace (경복궁)

930.1M 2025-06-19

161 Sajik-ro, Jongno-gu, Seoul
+82-2-3700-3900

Gyeongbokgung Palace was built in 1395 as the official palace of the Joseon dynasty by Yi Seong-gye, the future King Taejo and founder of the new regime. Gyeongbokgung Palace is commonly referred to as the Northern Palace because of its location to the north, comparied to Changdeokgung Palace in the east and Gyeonghuigung Palace in the west. Gyeongbokgung Palace is arguably the most beautiful and is the largest of all five palaces. Many Joseon kings were crowned here. The premises were once destroyed by fire during the Imjin War (1592-1598). However, all of the palace buildings were later restored under the leadership of Heungseondaewongun during the reign of King Gojong. The assassination of Empress Myeongseong, however, resulted in Gyeongbokgung Palace losing its function as a royal palace, eventually witnessing the downfall of the Joseon dynasty. Gyeongbokgung Palace retains the original Gyeonghoeru Pavilion, a prime example of Joseon architecture, and the Hyangwonjeong Pavilion and pond. The sculptures in the Geunjeongjeon Hall exemplify Joseon-era sculpture techniques. The west side of the area outside Heungnyemun Gate is occupied by the National Palace Museum of Korea, while the eastern side of Hyangwonjeong Pavilion within the Gyeongbokgung Palace is occupied by the National Folk Museum of Korea.

Africa Museum of Art (아프리카미술관)

930.1M 2022-10-26

24-1, Samcheong-ro, Jongno-gu, Seoul
+82-2-730-2430

The Africa Museum of Art was established with the purpose of hosting various art festivals and providing the grounds for researching various art themes. A major principle of the gallery is to promote works of art that actively attempt to explore the human mind.

Royal Culture Festival (궁중문화축전)

930.1M 2024-07-17

161 Sajik-ro, Jongno-gu, Seoul
+82-1522-2295

The Royal Culture festival is held at the five Royal Palaces and Jongmyo Shrine. The festival first began in 2014 and provides visitors with first-hand knowledge of these important cultural heritages through unique performances, exhibitions, experiences and programs. The festival expanded in 2021 to be hosted twice a year, in spring and in fall.

The Sool Gallery (전통주갤러리)

938.9M 2025-06-19

18 Bukchon-ro, Jongno-gu, Seoul

The Sool Gallery is an exhibition and experience space for traditional Korean liquor, established to promote the taste, style, and cultural values of the time-honored traditional Korean liquor. It provides various information about traditional Korean liquor for consumers or international tourists who can rarely obtain such information elsewhere. In addition, it provides traditional liquor education and business counseling to food service businesses and sales experts to continuously create demand for traditional liquor and expand the market. It is run by experts specializing in traditional liquor, including traditional liquor sommeliers, and it holds events to introduce various traditional liquors with different themes every month, as well as tasting events. Moreover, according to the monthly changing “Recommended Traditional Liquor by Month,” it displays a drinking glass and a bottle of the month recommended by the Korea Craft & Design Foundation.

HANSIK Space E:eum (한식문화공간 이음)

938.9M 2025-06-16

18 Bukchon-ro, Jongno-gu, Seoul

HANSIK Space E:eum, located in Jongno, is a cultural space operated by the Korean Food Promotion Institute. It offers visitors an opportunity to delve into Korean cuisine through exhibitions, performances, educational programs, and a library.

Lee Ri-Ja Hanbok Museum (이리자 한복전시관)

973.8M 2022-08-08

20, Samcheong-ro, Jongno-gu, Seoul
+82-2-734-9477

The Lee Ri-Ja Hanbok Museum displays the traditional clothing worn in Korea from birth to death. All hanbok displayed at the museum are created by the hanbok designer Lee Ri-Ja herself, who has over 40 years of experience.

Songhyeon Green Plaza (열린송현 녹지광장)

975.5M 2025-06-17

Songhyeon-dong, Jongno-gu, Seoul

Songhyeon Green Plaza, located between Gyeongbokgung Palace and Jongno, is a space for culture and rest. The site was formerly used as housing for Shiksan Bank during Japanese rule. After Korea’s liberation, it served as a residence for the US Embassy and military personnel. Later in 1997, it was returned to the Korean government but remained unused for years. In 2022, the ownership was transferred to the Korean House and Land Corporation and then to the Seoul Metropolitan Government, which redeveloped it into a green plaza and opened it to the public. Upon entering the plaza, visitors are greeted by a spacious lawn adorned with flowers during the blooming season. The plaza is connected to the nearby tourist attractions through shortcuts cutting through it, including Cheong Wa Dae (Blue House), Gwanghwamun Plaza, Insa-dong, and Bukchon Hanok Village.

Jongno Cheonggye Special Tourist Zone (종로 청계 관광특구)

987.0M 2021-12-30

99, Yulgok-ro, Jongno-gu, Seoul
+82-2-2148-1861

Jongno Cheonggye Special Tourist Zone stretches from Seorin-dong to Changsin-dong between Cheonggyecheon Stream and Jong-ro. It includes Youth Street, Gwangjang Market, Sewoon Electronics Department Store, lighting stores, pharmacy & medical device stores, badge stores, Stamp Street, Stationery · Toy Market, Aquarium Street, Shoes Market, and other markets totalling to approximately 14,000 shops. Nearby attractions include modern high-story buildings as well as Gyeongbokgung, Changdeokgung, Changgyeonggung, Deoksugung, and Unhyeongung Palaces, Jongmyo Shrine, and Insa-dong, merging traditions, modernism, culture, and markets alike.

Thought to be at the heart of Seoul, Cheonggyecheon Stream is located in the dense cultural area of Seoul where various press networks, organizations, bookstores and other major corporations are situated. Walking along Cheonggyecheon Stream is a famous activity for tourists. Also, the area is the venue for the Seoul Lantern Festival every winter. Keeping its traditional scene including narrow alleys, old-fashioned hanok buildings and various stores still fully intact, the tourist zone has enough fun places for sightseeing as well as tasty restaurants in every corner for a more enjoyable visit.

Kumho Museum of Art (금호미술관)

991.7M 2020-06-11

18, Samcheong-ro, Jongno-gu, Seoul
+82-2-720-5114

The Kumho Museum of Art was opened to celebrate the diversity of art. The museum displays new pieces of art from promising new artists and accomplished artists every year. The museum first opened its doors in Gwanhun-dong in 1989, but moved to a larger area in 1996 where it stands today. The Kumho Museum of Art stands on the east side of Gyeongbokgung Palace. The museum is surrounded by other cultural and folk museums. The B1 floor features artwork of new artists while the 1st and 2nd floors feature project exhibitions and invitation exhibits. About once a year foreign artists are invited to display their art in the museum. There are official invitation exhibitions of seven artists yearly. These are artists who have strongly influenced Korean art. On the 3rd floor of the museum is a small concert hall, also known as Kumho Recital Hall. Although the capacity is only 171 people, all concerts are executed with professional care. On the 1st floor there is a coffee shop and an art shop. The coffee shop and art shop remain open on days the museum is closed.

The Hanok Smith Likes (스미스가 좋아하는 한옥) - Area information - Korea travel information