Seochon Village (서촌마을)

5.4Km 2024-12-02

45 Pirundae-ro, Jongno-gu, Seoul (Nuha-dong)

Seochon Village is the name given to the area to the west of Gyeongbokgung Palace. It is a historic village, home to old shops and hanok buildings that have stood the test of time. Korean traditions and contemporary sensibilities coexist within Seochon Village’s maze-like alleyways, creating the unique ambience that makes the district so beloved. One can find shops, guesthouses, cafés, and restaurants in the village.

SAERAN OPTICAL[Korea Quality]/세란안경[한국관광 품질인증]

5.4Km 2024-06-25

30 , Eulji-ro, Jung-gu, Seoul
+82-10-8746-2715

Seran Optical Center is a specialty eyewear store on the 1st basement floor of the Lotte Hotel in Jung-gu, Seoul, and opened in 1979 along with the Lotte Department Store and Hotel in Myeong-dong. Drawing on long-standing expertise, Seran optometrists offer a 1:1 customer-centered service, providing high-quality glasses and precision processing to suit customers’ lifestyle. There is also post-tax exemption for foreigners, and thorough post-sales support. Featured brands include LINDBERG, Cartier, CHROME HEARTS, and Berlin.

Gallery Simon (갤러리 시몬)

5.4Km 2022-09-15

20, Jahamun-ro 6-gil, Jongno-gu, Seoul
+82-2-720-3031

Since its opening in April, 1994, Gallery Simon has continued to focus on promoting the beauty of modern art. Exhibitions include works from experienced artists as well as the works of budding artists, both from Korea and abroad. Select artists, referred to collectively as "Simon's Friends," have exhibitions annually. The changing collections allow the museum and featured artists to constantly strive for improvement and follow the changes in art over time.

Starbucks Byuldabang (스타벅스 별다방)

5.4Km 2024-12-27

100 Toegye-ro, Jung-gu, Seoul

Byuldabang is a cozy space in the city, where the present and future of Starbucks coexist

Byuldabang is a special name. It combines the Korean words byul, which means stars, and dabang, which means a traditional space where people gather and talk over tea or drink. Byuldabang is the nickname Koreans generally use for Starbucks. Starbucks Byuldabang store opened in appreciation of customers of Starbucks Korea, celebrating its 22nd anniversary. This particular store is a Starbucks Reserve store with new concept food items, and is the first among Starbucks stores worldwide to have digital art wall decorations. The images projected to the art wall are “The Journey of Siren.” It is a surreal journey of Siren, who delivers coffee messages around the ocean, day and night. Customers love the story.

Sangchonjae House (상촌재)

5.4Km 2025-11-06

12-11 , Jahamun-ro 17-gil, Jongno-gu, Seoul

Sangchonjae House, run by the Jongno Cultural Foundation, is a traditional hanok cultural space located in Sejong Village, Ogin-dong, Jongno-gu, and operates various cultural Korean programs such as exhibitions, educational experiences, and events to fully experience Korea's four seasons. The name Sangchonjae was conceived from the old name of Sejong Village, the western part of Gyeongbokgung Palace and the birthplace of King Sejong. The house reflects the lifestyle of an ordinary peasant during the Joseon dynasty. It consists of three buildings: the main building, the guesthouse known as sarangchae, and the annex. There is an experience center indoors offering tea ceremonies and traditional game experiences.

KT Square (KT스퀘어)

5.4Km 2021-07-08

178, Sejong-daero, Jongno-gu, Seoul
+82-1577-5599

KT Square is a multi-complex that offers various cultural performances as well as hands-on experiences of the latest in IT technology. Gallery 130 showcases the history of KT Corp.

LOTTE Department Store - Myeongdong Main Store (롯데백화점 (본점))

5.4Km 2024-05-17

81, Namdaemun-ro, Jung-gu, Seoul
+82-2-2200-0111

LOTTE Main store is the original branch of LOTTE Department Store, situated in the heart of Korea's bustling tourism hub, Myeong-dong. Shoppers can enjoy their time in the premium life-style shopping place with Luxury & Trendy brands.

Soul (소울)

5.4Km 2025-08-20

B1, 35 Sinheung-ro 26-gil, Yongsan-gu, Seoul

Soul is a fine-dining located in Hannam-dong. It presents reinterpretations of Korean cuisine, drawing inspiration from traditional dishes. The menu is structured into lunch and dinner courses. Known for its ability to artistically express familiar flavors encountered in daily life, Soul was selected for the 2023 Michelin Guide Seoul. Operating on a reservation-only basis, bookings can be made via phone.

Namsan Cable Car (남산 케이블카)

5.4Km 2024-10-25

83 Sopa-ro, Jung-gu, Seoul
+82-2-753-2403

Namsan Cable Car provides a panoramic view of downtown Seoul. The cable car has been in operation for over 40 years, taking tourists and residents alike to Namsan Seoul Tower, one of the most representative tourist attractions in the city.

Modern Shabu House Gwanghwamun D Tower Branch (모던샤브하우스 광화문D타워점)

5.4Km 2025-12-02

17 Jong-ro 3-gil, Jongno-gu, Seoul

Located in Jongno-gu, Modern Shabu House Gwanghwamun D Tower Branch offers a selection of specialty broths to enjoy unlimited beef, pork, and vegetables. The restaurant serves four cuts of pork and beef in every course. The interior is designed with natural materials like earth, stone, and wood, inspired by the fluid process of cooking ingredients like meat and vegetables in a pot. The design reflects the natural movement and flow of ingredients as they cook together. The restaurant also has a range of private rooms, making it a popular choice for families with children and for gatherings, providing a comfortable dining experience.

Seochon Village (서촌마을) - Area information - Korea travel information