Matthew Chang Anguk (메튜장 안국)

777.1M 2025-07-14

33 Yulgok-ro, Jongno-gu, Seoul

Matthew Chang Anguk flagship store uses the whole space to bring the brand's philosophy to life through fragrance. Located in Anguk, the heart of Korea's tradition and aesthetics, the store's tranquil atmosphere sets the mood for visitors to try on and experiment with the brand's carefully selected perfume collection. The staff provides assistance in recommending the perfect scent according to visitor's preference, mood, and nostalgia. The store also has a section dedicated to body care products, such as hand wash and body lotion.

Beauty Play (뷰티플레이)

789.6M 2025-11-14

73 Myeongdong-gil, Jung-gu, Seoul

Beauty Play is a K-beauty experience center operated by the Korea Cosmetics Industry Institute and supported by the Ministry of Health and Welfare. It offers a wide variety of sample Korean beauty products for testing as well as diverse beauty experience programs such as makeup touch-up service (choice of base, eyes, or lips), personal color test, and skin evaluation. Visitors can also ask for product recommendation based on their skin type or skincare concerns. Beauty Play also frequently hosts free one-day classes, which are announced online via its official website. It also hosts a variety of sample product giveaway events and the exhibited products get changed every two months, allowing visitors to get familiarized with lesser known quality products as well.

Ilbeonji Yang Daechang Myeongdong Branch (일번지양대창 명동)

791.0M 2024-03-15

2F, 33 Myeongdong 9-gil, Jung-gu, Seoul
+82-2-773-3150

Ilbeonji Yang Daechang is a specialty restaurant for grilled beef or pork small intestines located on Myeongdong Street. Its main menu features various intestines of beef or pork, including large and small intestines, grilled in the Korean barbecue style. Additionally, they offer options like grilled beef and pork galbi, as well as small intestine hot pot.

Seoul Museum of Craft Art (SeMoCA) (서울공예박물관)

796.4M 2025-06-19

4 Yulgok-ro 3-gil, Jongno-gu, Seoul

The Seoul Museum of Craft Art (SeMoCA), the first public museum of craft art in Korea, opened its doors in Anguk-dong, Jongno-gu, in July 2021 after renovating five buildings of the former Pungmoon Girls’ High School. SeMoCA studies and shares not only works, but also information, records, people, and environment related to craft art with the goal of becoming a dynamic platform for experiencing the technical, practical, artistic, and cultural values of craft.
SeMoCA holds a collection that comprises various crafts and craft materials covering multiple fields and eras from the traditional to the present. SeMoCA also holds exhibitions that feature the history of craft from traditional to contemporary art as well as local and children’s crafts, along with programs that utilize the museum’s craft installations, craft archives, craft library, and craft resource management system.
The site of the museum has deep historical roots as it is also the Andong Secondary Palace Site, where a detached palace was constructed as a royal residence for King Sejong’s son Prince Yeongeung, and served as a venue for royal celebrations, such as the wedding of King Sunjong. The site is also at the center of Jongno-gu, where Joseon-era master artisans (“gyeonggongjang”) of the royal palace produced and delivered craft works.

M.Ffin - Euljiro 1(il)-ga Branch [Tax Refund Shop] (엠핀 을지로입구)

824.5M 2024-04-22

2F, 10, Docheong-ro, Yeongtong-gu, Suwon-si, Gyeonggi-do

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Wondang Gamjatang Myeongdong (원당감자탕 명동)

834.4M 2024-03-11

1F, 35, Myeongdong 8na-gil, Jung-gu, Seoul
+82-2-776-7612

Located in Myeongdong, a central and tourist area of Seoul, Wondang Gamjatang offers gamja tang (pork backbone stew) as their signature dish. Patrons have the option to other delectable menu such as bulgogi, jokbal bossam (kimchi cabbage wraps with braised pigs' feet). It's popular with both Koreans and foreigners. As it's open 24 hours a day, seven days a week, one can visit anytime.

Eun&Jeong Myeongdong Dakgalbi (은앤정명동닭갈비)

837.4M 2024-03-11

2FL, 19, Myeongdong 7-gil, Jung-gu, Seoul
+82-2-778-1988

Situated on Myeongdong Street, Eun&Jeong Myeongdong Dakgalbi specializes in dakgalbi (spicy stir-fried chicken). They have a variety of menu options such as spicy stir-fried chicken and cheese and stir-fried chicken with garlic and soy sauce, so patrons can choose according to their preferences. In addition, rice cakes, sweet potatoes, noodles, and fried rice can be cooked together for a richer experience. In addition, customers have the option to other delectable dishes including budae jjigae (sausage jjigae), makguksu (buckwheat noodles), and samgye tang (ginseng chicken soup).

Changgyeonggung Palace Honghwamun Gate (창경궁 홍화문)

839.1M 2021-05-27

99, Yulgok-ro, Jongno-gu, Seoul
+82-2-762-4868

Honghwamun Gate is the main gate of Changgyeonggung Palace. It has three opening gates in the front and two to the side with a sophisticated locking mechanism.

Gobong Samgyetang (고봉삼계탕)

848.7M 2024-03-12

2FL, 21, Myeongdong, 7-gil, Jung-gu, Seoul
+82-2-756-2300

Situated on Myeongdong Street, Gobong Samgyetang is renowned for samgye tang (ginseng chicken soup), which is made with plenty of invigorating Korean herbs. Patrons have the option to other delectable dishes such as dak juk (chicken porridge), jjimdak (braised chicken), and smoked duck.

Zen - Myeong-dong Branch [Tax Refund Shop] (ZEN 명동)

848.9M 2024-04-16

5-8F, 62, Myeongdong-gil, Jung-gu, Seoul

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Matthew Chang Anguk (메튜장 안국) - Area information - Korea travel information