935.1M 2025-11-05
48 Insadong-gil, Jongno-gu, Seoul
+82-2-736-5142
Toy store where you can buy Dalgona sets
It is a retro-style store that sells nostalgic toys and snacks. The small space is filled with colorfully colored wrapping paper and toys that are difficult to understand at first glance. As soon as you enter this place, children and adults will feel excited and their eyes will sparkle. Among the various products, the most popular item is by far the Dalgona set. It is good to make new memories by choosing snacks and toys that suit your taste
939.7M 2024-10-25
55 Ujeongguk-ro, Jongno-gu, Seoul
As the main temple as well as the district head temple of the Jogye order in Seoul, Jogyesa Temple is the center of Korean Buddhism. The temple was built in the late 14th century during the Goryeo period but was completely destroyed in a fire. It was rebuilt under the name of Gakwangsa Temple in 1910 with the effort of many respectful monks, namely Han Yong-un and Lee Hee-gwang. The temple was given a role as the head temple of Korea’s Buddhism and renamed to Tegosa Temple in 1936. In 1954, a purification drive took place to eliminate Japanese influence and revive traditional Buddhism, which established the present day Jogyesa Temple as a result.
Jogyesa Temple plays an important role in Korean Buddhism as the head temple of the Jogye order. Jogyesa Temple’s Dharma Hall serves as the main venue for several Buddhist events, holding rituals, lectures, ceremonies, and other events all year long. The annual lantern festival in celebration of Buddha's birthday also takes place at this temple.
941.4M 2025-04-09
55 Ujeongguk-ro, Jongno-gu, Seoul
+82-2-2011-1744~7
Started approximately 1,200 years ago during the Silla dynasty and continued through the Goryeo Yeon Deung Hoe and Joseon lantern festival, the Yeon Deung Hoe Festival is a traditional festival registered as an Intangible Cultural Heritage and UNESCO Masterpiece of the Oral and Intangible Heritage of Humanity. The lanterns at Yeon Deung Hoe Festival brighten the heart and the world!
941.1M 2024-03-18
3 Insadong 12-gil, Jongno-gu, Seoul
+82-2-737-0575
Insa-dong Geujip is a hanok-style Korean restaurant located in a narrow alley in Insa-dong. Their signature dish, bulgogi yachaemari (bulgogi and vegetable roll), allows you to choose between stir-fried pork bulgogi, beef bulgogi, or chicken bulgogi. Visitors can enjoy the tangy and sweet flavor of the radish wrap filled with bulgogi and julienned vegetables, accompanied by side dishes and soybean paste stew. They also offer bulgogi nakji jeongol (bulgogi and octopus hot pot), cheolpan sogalbijjim (stir-fried marinated galbi on hot iron plate), and dolsot bibimbap (hot stone pot bibimbap) along with hahu yukhoe bibimbap (Korean beef tartare bibimbap).
941.9M 2023-09-05
28-3 , Jahamun-ro 7-gil, Jongno-gu, Seoul
+82-2-473-9680
Seochon Guest House in Seochon, Jongno, Seoul, consists of a 90 year-old hanok and a two-story Western-style house. A 6-cheop table is provided for meals, and travelers can use the 1st floor rooms and hall at any time. In the yard, Pansori performances are held twice a year, and residents can sample traditional music, wearing hanbok, and making Korean food; the guesthouse’s other name is Pleasure Valley (Jaeminan Gol)! There are programs for visiting Inwangsan-Bukaksan fortress trail, Gyeongbokgung and other royal palaces, and nearby traditional markets.
942.5M 2024-03-18
14-5 Insadong 12-gil, Jongno-gu, Seoul
+82-2-735-7171
Osegyehyang is a vegetarian restaurant located in Insa-dong. It specializes in vegetarian cuisine, offering a variety of dishes including noodles, traditional Korean dishes, and specialty items. Some of its popular dishes include maesil tangsuchae (vegan deep-fried pork with sweet and sour sauce), pyogobeoseotmari (rolled shiitake mushrooms), vegan yangnyeom chicken (vegan seasoned fried chicken), tteokbokki, jjajangmyeon (black bean sauce noodles), jjamppong (spicy seafood noodle soup), vegan steak, and bulgui ttukbaegi (vegan bulgogi), all prepared without meat but still delicious.
948.2M 2024-03-12
5 Jahamun-ro 5-gil, Jongno-gu, Seoul
+82-2-737-7444
Tosokchon Samgyetang is a restaurant specializing in samgyetang (ginseng chicken soup) near Gyeongbokgung Palace. It is housed in several renovated traditional hanok buildings, exuding a nostalgic atmosphere. Samgyetang is a traditional Korean nutritious food made by simmering cleaned young chicken with ginseng, jujube, sweet rice batter, and various nuts. The thick broth of samgyetang, served alongside ginseng liquor, stimulates the appetite. Diced radish kimchi and cabbage kimchi are served as basic side dishes.
955.2M 2024-01-05
56 Ujeongguk-ro, Jongno-gu, Seoul
Balwoo Gongyang, located in front of the main gate of Jogyesa Temple, is a temple food restaurant operated by the Cultural Corps of Korean Buddhism. It was selected as a 1-star restaurant by the Michelin Guide for three consecutive years from 2017 to 2019 and it is so popular that reservations must be made a month in advance. “Balwoo” refers to meals for monks and it means that the act of eating is also a process to realizing the truth. The restaurant offers five types of course menus inspired by Buddhist teachings that are served in the order of Suljuksim, Juksang, Sangmi (嘗味), Dammi (噉味), Seungso (僧笑), Youmi (愈味), and Ipgasim. The menu is made with seasonal ingredients to bring out the best flavor of each season. The course meal starts with appetizing kimchi stew according to the traditional Korean meal culture. Then it is followed by porridge, seasonal salad, rice and stew, side dishes, tea, and dessert, satisfying both the taste buds and health. Those who wish to experience an authentic temple meal are recommended to try the Beop Course.
955.2M 2022-10-17
56, Ujeongguk-ro, Jongno-gu, Seoul
+82-2-2031-2000
Templestay Information Center offers various information and services regarding templestays and temple meals for domestic and international visitors. The center also operates traditional cultural experiences, such as tea time with a Buddhist monk, traditional culture activities and more.
958.0M 2025-06-19
18 Jahamun-ro 15-gil, Jongno-gu, Seoul
Tongin Market dates back to June 1941, as a public market set up for Japanese residents near the Hyoja-dong neighborhood when Korea was still under Japanese rule. After the Korean War, the nation experienced a swift rise in population, which led to a natural increase in consumption and demand. As a result the area’s street vendors and stores used the former Tongin Market area as their marketplace. Now, Tongin Market consists of 75 stores, most of which are restaurants and grocery stores. There are also some shops selling manufactured goods like underwear and shoes.