Alive Museum (Insa-dong Branch) [박물관은 살아있다(인사동점)]

15.4Km 2024-03-15

(B1 and B2, Daeil Building), 12, Insadong-gil, Jongno-gu, Seoul
+82-2-1544-8506

The Alive Museum is a media theme park located in Insa-dong. The exhibition here is made up of optical illusion art, large objet, and digital media pieces, which allow you to delve into the land of mystery. It is made up of different sections like the Insadong Photo Studio, Game Village, and the Toy Village.

Dynamic Maze (Insa-dong) (다이나믹 메이즈 (서울 인사동점))

15.4Km 2024-03-15

12, Insadong-gil, Jongno-gu, Seoul
+82-1544-8506

Dynamic Maze is an indoor space in Insa-dong dedicated to an exciting adventure: A maze filled with obstacles, requiring participants to work together and overcome the barriers through quickness and focus. Go through the hall of mirrors, climb the wall, and cross the suspension bridge to finally escape from the maze.

Hanaro Optics [Tax Refund Shop] (하나로안경원)

15.4Km 2024-04-19

48, Namdaemunsijang 4-gil, Jung-gu, Seoul

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Samsung Mobile Store SVC - Eulji-ro Branch [Tax Refund Shop] (삼성모바일SVC 을지로점)

15.4Km 2024-04-18

5F, 51, Eulji-ro, Jung-gu, Seoul

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Forest of Wisdom (지혜의 숲)

15.4Km 2025-10-24

145 Hoedong-gil, Paju-si, Gyeonggi-do

◎ Travel information to meet Hallyu’s charm
The music video for Girls’ Generation’s debut song “Into the New World” was filmed here, and Hyoyeon’s dance break scene took place on the outside stairs. The building, which is known for its award-winning architecture, has also served as the backdrop for dramas such as “Romance Is a Bonus Book” and “The World of the Married.”