Matthew Chang Anguk (메튜장 안국)

7.1Km 2025-07-14

33 Yulgok-ro, Jongno-gu, Seoul

Matthew Chang Anguk flagship store uses the whole space to bring the brand's philosophy to life through fragrance. Located in Anguk, the heart of Korea's tradition and aesthetics, the store's tranquil atmosphere sets the mood for visitors to try on and experiment with the brand's carefully selected perfume collection. The staff provides assistance in recommending the perfect scent according to visitor's preference, mood, and nostalgia. The store also has a section dedicated to body care products, such as hand wash and body lotion.

Gaeseong Mandu Koong (개성만두 궁)

7.1Km 2023-05-24

11-3, Insadong 10-gil, Jongno-gu, Seoul
+82-2-733-9240

Gaeseong Mandu Koong has served Gaeseong-style mandu (dumplings) for more than 30 years. The elderly proprietor, who fled south during the Korean War runs this restaurant with the help of her granddaughters. Characterized by its delicate taste, Gaeseong mandu stuffing consists of pork and various vegetables such as cabbage and pumpkin. This restaurant's mandu is so popular that it sometimes gets sold out even before evening. Typical menu includes mandu jeongol (hot pot) and mandu guk (soup). The hot pot is made of various ingredients including mandu, rice cakes, mushrooms, and meat, and serves two to three persons. For several persons, it's recommended to eat bossam (boiled meat slices wrapped in lettuce leaves or kimchi) and Korean-style pancakes.

Artbox - Jongno 3(sam)-ga Branch [Tax Refund Shop] (아트박스 종로3가)

7.1Km 2024-04-17

126, Jong-ro, Jongno-gu, Seoul

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Neulmajung (늘마중)

7.1Km 2024-01-12

11-5 Insadong 10-gil, Jongno-gu, Seoul

Makgeolli is a traditional liquor made from rice or wheat as a main ingredient and with yeast and various other ingredients. Its uniqueness lies in the main ingredient or yeast used, thus a variety of makgeolli made with local specialties can be found throughout Korea. Neulmajung is a pub restaurant that serves 34 types of makgeolli from all over the country, as well as many foods that go well with them. In addition, its soft wooden interior creates a comfortable atmosphere. Its representative dish is haemul pajeon (seafood and green onion pancake), made with plenty of ingredients. They also serve crispy pan-fried gamja jeon (potato pancake) and memil jeonbyeong (buckwheat crepe), rich in both flavor and taste as it is made with buckwheat from Bongpyeong, Gangwon-do, all of which are a perfect paring to makgeolli.

High - Anguk Branch [Tax Refund Shop] (하이엔드코리아 안국)

7.2Km 2024-04-17

1F, 62-5, Insadong-gil, Jongno-gu, Seoul

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Olive Young - Byeollae Mirinae Village Branch [Tax Refund Shop] (올리브영 별내미리내마을점)

7.2Km 2024-06-27

15, Byeollae 5-ro 5beon-gil, Namyangju-si, Gyeonggi-do

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Kkotbabe Pida (꽃밥에피다)

7.2Km 2021-03-26

3-6, Insadong 16-gil, Jongno-gu, Seoul
+82-2-732-0276

It is a 2021 Michelin Guide restaurant. This restaurant's signature menu is bibimbap. This Korean dishes restaurant is located in Jongno-gu, Seoul.

Olive Young - CJ CheilJedang Center Branch [Tax Refund Shop] (올리브영 제일제당센터)

7.2Km 2024-04-22

330, Dongho-ro, Jung-gu, Seoul

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A Flower Blossom on the Rice (꽃,밥에피다)

7.2Km 2023-10-10

3-6 Insadong 16-gil, Jongno-gu, Seoul

A Flower Blossom on the Rice serves beautiful, healthy meals using ingredients grown in accordance with eco-friendly practices. Diners can expect to enjoy dishes made with organic rice grown in Bongha Village, pesticide-free vegetables, wheat, traditional pastes, and undyed meats. Popular menus include the vegetable course, suitable for vegans, the tteok bulgogi made with Korean beef, braised rockfish harvested around Heuksando Island, and the five-colored bojagi bibimbap.

Seoul Museum of Craft Art (SeMoCA) (서울공예박물관)

7.2Km 2025-06-19

4 Yulgok-ro 3-gil, Jongno-gu, Seoul

The Seoul Museum of Craft Art (SeMoCA), the first public museum of craft art in Korea, opened its doors in Anguk-dong, Jongno-gu, in July 2021 after renovating five buildings of the former Pungmoon Girls’ High School. SeMoCA studies and shares not only works, but also information, records, people, and environment related to craft art with the goal of becoming a dynamic platform for experiencing the technical, practical, artistic, and cultural values of craft.
SeMoCA holds a collection that comprises various crafts and craft materials covering multiple fields and eras from the traditional to the present. SeMoCA also holds exhibitions that feature the history of craft from traditional to contemporary art as well as local and children’s crafts, along with programs that utilize the museum’s craft installations, craft archives, craft library, and craft resource management system.
The site of the museum has deep historical roots as it is also the Andong Secondary Palace Site, where a detached palace was constructed as a royal residence for King Sejong’s son Prince Yeongeung, and served as a venue for royal celebrations, such as the wedding of King Sunjong. The site is also at the center of Jongno-gu, where Joseon-era master artisans (“gyeonggongjang”) of the royal palace produced and delivered craft works.

Matthew Chang Anguk (메튜장 안국) - Area information - Korea travel information