Beauty Play Myeongdong (뷰티플레이 명동) - Area information - Korea travel information

Beauty Play Myeongdong (뷰티플레이 명동)

Beauty Play Myeongdong (뷰티플레이 명동)

3.3Km    2024-12-27

73 Myeongdong-gil, Jung-gu, Seoul

Beauty Play is a K-beauty experience center operated by the Korea Cosmetics Industry Institute and supported by the Ministry of Health and Welfare. It offers a wide variety of sample Korean beauty products for testing  as well as diverse beauty experience programs such as makeup touch-up service (choice of base, eyes, or lips), personal color test, and skin evaluation. Visitors can also ask for product recommendation based on their skin type or skincare concerns. Beauty Play also frequently hosts beauty seminars and one-day classes, which are announced online via its official website. International tourists can apply for a full makeup service with an advance reservation free of charge. 

Beauty Play has two branches in Seoul: one in Myeong-dong, which is located across from Myeongdong Cathedral; and one in Hongdae. Beauty Play experience programs are avilabe from 10:00 to 18:00 everyday except Sundays. 

Bukchon Hanok Village (북촌한옥마을)

Bukchon Hanok Village (북촌한옥마을)

3.3Km    2025-06-19

37 Gyedong-gil, Jongno-gu, Seoul

Surrounded by Gyeongbokgung Palace, Changdeokgung Palace and Jongmyo Shrine, Bukchon Hanok Village is home to hundreds of traditional houses, called hanok, that date back to the Joseon dynasty. The name Bukchon, which literally translates to "northern village," came about as the neighborhood lies north of two significant Seoul landmarks, Cheonggyecheon Stream and Jongno. Today, many of these hanoks operate as cultural centers, guesthouses, restaurants and tea houses, providing visitors with an opportunity to experience, learn and immerse themselves in traditional Korean culture. As Bukchon Hanok Village is an actual neighborhood with people's homes, visitors are advised to be respectful at all times while looking around.

Jirisan Restaurant (지리산)

Jirisan Restaurant (지리산)

3.3Km    2019-08-01

30, Insadong 14-gil, Jongno-gu, Seoul
+82-2-723-4696

Jirisan is one of the representative Korean restaurants in Insa-dong, an area known for its traditional culture. One of the trademarks of this restaurant, besides its amazingly delectable bean and tofu dishes, is a wooden sign that welcome guests into a neat and cozy interior.

Each day, fresh beans are ground at the restaurant to prepare dishes such as soybean paste, soft tofu, and bean-curd tofu stew. Bean-curds are prepared by using seawater, which gives the tofu a unique flavor. The fresh and clean taste of the tofu is one of the many reasons that choosey tofu aficionados flock to the restaurant.

Not just limited to tofu, Jirisan presents customers with a full-range of side dishes such as kimchi, japchae (glass noodles with sautéed vegetables), cucumber kimchi, seasoned seaweed, braised lotus roots, roasted yellow corbinas (a type of fish), leafy greens, bean-curd stew, and more. The restaurant gives visitors a chance to experience a hearty traditional Korean-style meal, but has thoughtfully toned down its seasonings to appeal to a wider audience (particularly those not used to spicy foods).

One of the recommended menu items is the Jirisan set meal, which offers diners the chance to sample foods that are popular in the Jirisan region. Adventurous diners may want to try the sea urchin soup or dried Pollack soup.

The restaurant, originally a traditional Korean house, has been modified over the years to better suit the needs of its customers. The walls surrounding the structure were removed and a glass ceiling was installed to allow guests to enjoy the natural light of the sun as they sample some of the area’s best traditional Korean cuisine.

Vegetarian Restaurant Osegyehyang (채식요리전문점 오세계향)

3.3Km    2024-03-18

14-5 Insadong 12-gil, Jongno-gu, Seoul
+82-2-735-7171

Osegyehyang is a vegetarian restaurant located in Insa-dong. It specializes in vegetarian cuisine, offering a variety of dishes including noodles, traditional Korean dishes, and specialty items. Some of its popular dishes include maesil tangsuchae (vegan deep-fried pork with sweet and sour sauce), pyogobeoseotmari (rolled shiitake mushrooms), vegan yangnyeom chicken (vegan seasoned fried chicken), tteokbokki, jjajangmyeon (black bean sauce noodles), jjamppong (spicy seafood noodle soup), vegan steak, and bulgui ttukbaegi (vegan bulgogi), all prepared without meat but still delicious.

Bukchon Cultural Center (북촌문화센터)

Bukchon Cultural Center (북촌문화센터)

3.3Km    2025-06-19

37 Gyedong-gil, Jongno-gu, Seoul

Bukchon Cultural Center, located in a hanok, was established to offer traditional cultural experience opportunities for visitors to the area. The programs include tea ceremony, handicraft, and gugak as well as a Public Relations Exhibition Hall introducing Bukchon culture and hanok. Also, the center houses a space and a pavilion for visitors to relax while traveling.

Eight Scenic Views of Bukchon (북촌 8경)

3.3Km    2024-03-18

37, Gyedong-gil, Jongno-gu, Seoul
+82-2-2148-4161

The Eight Scenic Views of Bukchon can be found at the Bukchon Hanok Village between Gyeongbokgung Palace and Changdeokgung Palace. Bukchon was historically a district where the aristocracy of Joseon had resided in, so it is still home to a large number of traditional dwellings, called hanok in Korean. The eight views are as follows: No. 1, view of Chengdeokgung Palace; No. 2, view of Wonseo-dong Handicraft Road; No. 3, view of the Gahoe-dong area; No. 4, view from the hill at Gahoe-dong (Bukchon Observatory); No. 5, the view of the road uphill at Gahoe-dong; No. 6, the view of the road downhill at Gahoe-dong; No. 7, the view at house number (beonji) 31, Gahoe-dong; No. 8, the view of the stone stairway at Samcheong-dong.

Nuri (누리)

Nuri (누리)

3.3Km    2019-11-26

23, Insadong 14-gil, Jongno-gu, Seoul
+82-2-736-7848

Located in the neighborhood of Insa-dong, traditional Korean lunch box and tea restaurant Nuri brings out the true beauty of hanok while implementing western dining culture with tables and chairs.

Nuri uses the finest grains directly from agricultural regions throughout the country, offering nutritious rice along with mildly seasoned side dish menus, taking advantage of the ingredients' natural flavors. Nuri uses its effective take-out and delivery system to cater to businesses and events.

Jongno Buldwaeji(종로불돼지)

Jongno Buldwaeji(종로불돼지)

3.3Km    2020-11-19

67, Cheonggyecheon-ro, Jongno-gu, Seoul
+82-2-734-1190

A place that sells pork pre-grilled on briquette fire. The best menu at this restaurant is skin-on pork belly. This Korean dishes restaurant is located in Jongno-gu, Seoul.

Jongnojokppal (종로족빨)

Jongnojokppal (종로족빨)

3.3Km    2021-03-22

22, Ujeongguk-ro, 2-gil, Jongno-gu, Seoul
+82-2-734-1222

A famous place for group dinners among workers in Jongno. This Korean dishes restaurant is located in Jongno-gu, Seoul. The most famous menu is braised pigs' feet.

London Bagel Museum Anguk Main Store (런던베이글뮤지엄 안국점)

3.3Km    2024-02-20

20 Bukchon-ro 4-gil, Jongno-gu, Seoul

London Bagel Museum is a bagel specialty shop adorned with a wooden-tone interior and a garland in the shape of the British flag. The bagels are made using the traditional British method of fermenting the dough, boiling it, and then baking it in the oven. Jambon butter sandwich bagel, made with sesame bagel filled with ham and butter, is a signature menu item.