The Bus Stop (더버스스탑)

3.1Km 2024-03-12

26-1, Toegye-ro, 20-gil, Jung-gu, Seoul
+82-10-9083-9616

Located between Myeongdong Street and Namsan Mountain, this café is a perfect place to stop for a drink and dessert while traveling around Seoul, as its name means "bus stop". They serve tasty coffee, ade, bubble tea, and other drinks, as well as a variety of desserts. The neighboring Namsan Pork cutlet Street is worth a visit for meal before visit here.

Deoksugung Palace (덕수궁)

3.1Km 2025-06-25

99 Sejong-daero, Jung-gu, Seoul

Registered as a Historic Site, Deoksugung Palace was initially not a royal palace, but the residential home of Grand Prince Wolsan (1454-1488), the older brother of King Seongjong (1469-1494) of the Joseon dynasty. It wasn't until 1593 that the palace was used as a temporary palace of the royal family after their home was burned down during the Imjin War. King Seonjo also stayed at Deoksugung Palace after returning to the city. It became a proper palace when Gwanghaegun (1575-1641) ascended to the throne and gave this royal residence the name Gyeongungung Palace in 1611. Over the following decades, the palace alternated between being an official palace and a temporary residence. The name did not change officially to Deoksugung Palace, meaning the “palace of virtuous longevity,” until 1907. While the palace once encompassed a vast area with many buildings, the current palace grounds are just a small shadow of the prior splendor, with very few structures remaining.

Davich Optical - Myeongdong Branch (다비치안경 - 명동점)

3.1Km 2020-05-08

62, Sogong-ro, Jung-gu, Seoul
+82-2-752-1074

Davich Optical (Myeong-dong Branch) is the flagship store operated directly by its management company. It employs expert eye examiners and offers its own brands, developed in cooperation with international brands. Customers can purchase quality products with fixed, but reasonable prices. Moreover, they can get repair services at Davich Optical branch stores across the country. Davich Optical also offers assistanve in languages other than Korean.

Deoksugung Palace Royal Guard Changing Ceremony (덕수궁 왕궁수문장교대의식)

3.1Km 2025-07-11

99, Sejong-daero, Jung-gu, Seoul
• 1330 Travel Hotline: +82-2-1330 (Korean, English, Japanese, Chinese) • For more info: +82-2-737-6444

Deoksugung Palace has held a guard changing ceremony since 1996 after thorough historical research by leading historians. The ceremony, which is held in front of Daehanmun Gate of Deoksugung Palace, is a tradition similar to the Changing of the Guards at Buckingham Palace and offers a rare opportunity to experience royal culture. The royal gate is opened and closed at pre-determined times, and the gatekeepers in charge of guard duty and patrols hold a shift ceremony three times a day.

The Royal Guard Changing Ceremony is a highly recommended event for tourists. It is held three times a day, with each ceremony following the same procedure and lasts for forty minutes to an hour, and the ceremony is free of charge. There are no ceremonies on Mondays as well as on severely cold or hot days.

As the ceremony begins, the changing of the guards commences replete with traditional musical instruments, and exchanges a password for verification. An eight-minute guard ceremony ensues, followed by a seven-minute change ceremony, and finally a patrol that completes the ceremony. The procedure takes a dramatic turn when 18 guards in six official positions beat a drum and bellow some orders.

The Royal Guard Changing Ceremony is a great opportunity to experience a rare traditional scene. The guards’ splendid costumes, with their brilliant primary colors, are a pleasure to view. Once the ceremony is over, visitors can take pictures with the gatekeepers.

The Shilla Seoul (신라호텔(서울))

3.1Km 2021-05-31

249, Dongho-ro, Jung-gu, Seoul
+82-2-2230-3311

The Shilla Seoul is a luxury hotel with an outdoor sculpture garden and Guerlain Spa. Other facilities include a fitness center, sauna, swimming pool, business center, restaurants, and more. The hotel also offers guests a free shuttle bus to Myeongdong and Dongdaemun shopping centers.

Deoksugung Stone Wall Path (덕수궁 돌담길)

3.1Km 2025-01-10

24 Sejong-daero 19-gil, Jung-gu, Seoul

The Deoksugung Stone Wall Path runs along the wall of Deoksugung Palace. It is beautifully lit and landscaped, giving it a romantic atmosphere even at night. There are street performances and flea markets, and the area boasts many famous cafes and restaurants along Jeongdong street. In autumn, the ginkgo trees and walls form a stunning scene. Close to major cultural facilities such as the Seoul Museum of Art and Seoul Museum of History, it attracts numerous visitors come for a stroll.

Namdo Bunsik Seochon Branch (남도분식 서촌점)

3.1Km 2024-02-20

1F, 2 Ogin 2-gil, Jongno-gu, Seoul

Namdo Bunsik is a snack restaurant that caters to the tastes of the younger generation by adapting regional traditional cuisine. The flagship menu features namdo tteokbokki, an jeukseok tteokbokki (instant tteokbokki) crafted with various ingredients such as pollack, scallions, and radish, with the broth prepared in-house. The spiciness of the tteokbokki can be adjusted from level 1 to level 3. Another popular item is sangchu twigim (deep-fried lettuce), where deep-fried dishes and pickled onions are wrapped in lettuce for consumption.

Hanyangdoseong Seoul City Wall Stamp Tour (서울 한양도성 순성길)

3.1Km 2025-06-30

Nusang-dong, Jongno-gu, Seoul

Hanyangdoseong Seoul City Wall is a 18.7 km-long trail that encircles the old capital city of Hanyang, covering Bugaksan, Inwangsan, Naksan, and Namsan Mountains. The urban trekking course provides the opportunity to see Seoul's history, culture, and nature all at once, including four large gates, four small gates, and 169 cultural heritages. To enjoy the trail even further, take part in the stamp tour. Travelers who complete the full trail, collecting stamps and taking pictures at the designated locations will recieve a completion certificate.

Louis Bon - Myeong-dong Branch [Tax Refund Shop] (루이본 명동)

3.1Km 2024-04-22

#101, 37, Toegye-ro 20-gil, Jung-gu, Seoul

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Starbucks Byuldabang (스타벅스 별다방)

3.1Km 2024-12-27

100 Toegye-ro, Jung-gu, Seoul

Byuldabang is a cozy space in the city, where the present and future of Starbucks coexist

Byuldabang is a special name. It combines the Korean words byul, which means stars, and dabang, which means a traditional space where people gather and talk over tea or drink. Byuldabang is the nickname Koreans generally use for Starbucks. Starbucks Byuldabang store opened in appreciation of customers of Starbucks Korea, celebrating its 22nd anniversary. This particular store is a Starbucks Reserve store with new concept food items, and is the first among Starbucks stores worldwide to have digital art wall decorations. The images projected to the art wall are “The Journey of Siren.” It is a surreal journey of Siren, who delivers coffee messages around the ocean, day and night. Customers love the story.

The Bus Stop (더버스스탑) - Area information - Korea travel information