Understand Avenue (언더스탠드에비뉴)

5.2Km 2023-10-23

63, Wangsimni-ro, Seongdong-gu, Seoul

Understand Avenue is an innovative startup platform that nurtures and builds the dreams of young entrepreneurs. It helps the talents of tomorrow work on things they want, are good at, and contribute to society through a full support process, from training to market testing, financial and investment support, and distribution and logistics support. Visitors can come to this place for socially-conscious select shops and products.
The platform also hosts pop-up stores and photography exhibitions on K-pop stars. One can also find retro-style merch beloved by the younger generations. There are plenty of things to see and splurge on, from mini figurines and key rings that capture one’s “faves” to retro and kitschy exhibitions and items inspired by the ‘70s and ‘80s. All pop-up stores and exhibitions require reservation (online reservation or on-site reservation).

Seodaemun Museum of Natural History (서대문자연사박물관)

5.2Km 2021-07-02

51, Yeonhui-ro 32-gil, Seodaemun-gu, Seoul
+82-2-330-8899

Nestled at the foothills of Ansan Mountain, a natural resting area in the city, Seodaemun Museum of Natural History is the first natural history museum in the nation to be established by a government agency. Opened on July 10, 2003, the museum offers various opportunities to experience and learn about the environment. It also provides the chance to interact with animals and plants, teaching the value of life.

Olive Young - Sinchondaero Branch [Tax Refund Shop] (올리브영 신촌대로)

5.2Km 2024-04-18

121, Sinchon-ro, Seodaemun-gu, Seoul

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Mont-Bell - Yongsan Branch [Tax Refund Shop] (몽벨 용산점)

5.2Km 2024-04-18

92, Hangang-daero, Yongsan-gu, Seoul

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Childrens Museum of the National Museum of Korea (국립중앙박물관 어린이박물관)

5.2Km 2021-09-15

137, Seobinggo-ro, Yongsan-gu, Seoul
+82-2-2077-9000

The Children’s Museum of the National Museum of Korea is an experience-oriented museum where children can see, touch, and feel history through hands-on programs and games. The permanent exhibition hall displays replicas of historical items so children can learn about Korea’s cultural heritage in a fun and interactive way. Children can also experience the lifestyle and wisdom of the past through experience programs.

Yukjeon Hoekwan (역전회관)

5.2Km 2024-03-19

47, Tojeong-ro 37-gil, Mapo-gu, Seoul
+82-2-703-0019

Located in Mapo, Yukjeon Hoekwan is a Korean restaurant that has been selected for the Michelin Guide Seoul 2023. It has kept its original taste through four generations. The signature dish is the Bassak bulgogi (thin-sliced bulgogi), which is served without soup and has a moist juiciness, tender texture, and not-too-sweet seasoning. Patrons have the option to other dishes including yukhoe bibimbap (beef tartare bibimbap), nakji bokkeum (stir-fried octopus), bossam (kimchi cabbage wraps with pork), and samhap (skate, pork, and kimchi combo). In addition, the handcrafted makgeolli (unrefined rice wine) made in their own brewery is a must-try.

Yuu (유우)

5.2Km 2019-10-02

23, Yeonhui-ro 26-gil, Seodaemun-gu, Seoul
+82-2-3144-2578

Yuu is a fusion dining restaurant that offers gonowada (salted sea cucumber innards), one the three major gourmet dishes. The restaurant offers a wide variety of a la carte items, and in partnership with Jo Seon-Ok culinary research center in Japan, strives to produce savory and top-notch meals for its customers.

Among the diverse gourmet menu the restaurant offers, the most popular dishes include tuna tataki & gonowada and santen sasimi (assorted sliced raw fish). Also prepared and offered are simple a la carte dishes including charcoal barbeque, grilled dishes on a sizzling iron plate, nabe, ponzu, a la carte, special delicacies. The restaurant is 231.4 ㎡ (70 pyeong) in floor size and has tatami rooms for the full enjoyment of savory liquor and gourmet meals. Yuu also has a large room for group meetings and business dinners.

Sogang University (서강대학교)

5.2Km 2023-07-07

35, Baekbeom-ro, Mapo-gu, Seoul
+82-2-705-8114

Sogang University is a private, coeducational, Jesuit university located in central Seoul. Campus life at Sogang University is enhanced by student clubs as well as technological advancement. Furthermore, the proximity to other leading universities (Yonsei University and Ewha Woman's University) contributes to the intellectual and social vitality of student life at Sogang University.

National Museum of Korea (국립중앙박물관)

5.2Km 2025-06-30

137 Seobinggo-ro, Yongsan-gu, Seoul

The National Museum of Korea houses a vast collection of artifacts from ancient times to the modern era in a wide range of topics, including art and culture. The museum houses a Children's Museum, where visitors can learn more about the nation's history through educational programs and experiences. The outdoor grounds feature pagodas and other stone artworks too large to be on display inside.

In addition to galleries with a wide array of national and international pieces, the National Museum of Korea is a stage for a number of cultural activities related to collection, preservation, research and analysis, social training, academic publications, intercultural exchange programs, concerts, and more.

MBRO Donkkaseu (엠브로돈까스)

5.2Km 2021-03-18

26, Myeongmul-gil, Seodaemun-gu, Seoul
+82-2-363-5241

This is a Japanese cuisine located in Sinchon, Seoul. It sells even spicy pork cutlet. The best menu at this restaurant is pork cutlet.

Understand Avenue (언더스탠드에비뉴) - Area information - Korea travel information