Insa-dong (인사동) - Area information - Korea travel information

Insa-dong (인사동)

1.2Km    2024-05-17

62, Insadong-gil, Jongno-gu, Seoul
+82-2-734-0222

Insa-dong, located in the heart of the city, is an important place where old but precious traditional goods are on display. There is one main road in Insa-dong with alleys on each side. Within these alleys are galleries, traditional restaurants, teahouses, and cafes.

The galleries are the heartbeat of Insa-dong. There are about 100 galleries in the area offering every example of traditional Korean fine art from paintings to sculptures. The most famous galleries are Hakgojae Gallery, which functions as the center of folk art, Gana Art Gallery, which promotes many promising artists, and Gana Art Center.

The teahouses and restaurants are the perfect complement to the galleries. They are hidden deep within the twisting alleyways, making it feel like a treasure hunt. The shops in Insa-dong are very popular among all age groups, because each one is unique.

Every Saturday from 14:00 to 22:00 and Sunday from 10:00 to 22:00, the main street is blocked to vehicular traffic and it becomes a cultural space. Stores set up booths outside and Korean candy merchants and fortune teller stalls can easily be found; there are traditional performances and exhibits as well. Insa-dong is especially popular among international tourists. This is where they can experience and see traditional Korean culture first-hand, and also purchase pieces of fine art.

Matthew Chang Anguk (메튜장 안국)

1.2Km    2025-07-14

33 Yulgok-ro, Jongno-gu, Seoul

Matthew Chang Anguk flagship store uses the whole space to bring the brand's philosophy to life through fragrance. Located in Anguk, the heart of Korea's tradition and aesthetics, the store's tranquil atmosphere sets the mood for visitors to try on and experiment with the brand's carefully selected perfume collection. The staff provides assistance in recommending the perfect scent according to visitor's preference, mood, and nostalgia. The store also has a section dedicated to body care products, such as hand wash and body lotion.

Balwoo Gongyang (발우공양)

1.2Km    2024-01-05

56 Ujeongguk-ro, Jongno-gu, Seoul

Balwoo Gongyang, located in front of the main gate of Jogyesa Temple, is a temple food restaurant operated by the Cultural Corps of Korean Buddhism. It was selected as a 1-star restaurant by the Michelin Guide for three consecutive years from 2017 to 2019 and it is so popular that reservations must be made a month in advance. “Balwoo” refers to meals for monks and it means that the act of eating is also a process to realizing the truth. The restaurant offers five types of course menus inspired by Buddhist teachings that are served in the order of Suljuksim, Juksang, Sangmi (嘗味), Dammi (噉味), Seungso (僧笑), Youmi (愈味), and Ipgasim. The menu is made with seasonal ingredients to bring out the best flavor of each season. The course meal starts with appetizing kimchi stew according to the traditional Korean meal culture. Then it is followed by porridge, seasonal salad, rice and stew, side dishes, tea, and dessert, satisfying both the taste buds and health. Those who wish to experience an authentic temple meal are recommended to try the Beop Course.

Templestay Information Center (템플스테이 홍보관)

1.2Km    2022-10-17

56, Ujeongguk-ro, Jongno-gu, Seoul
+82-2-2031-2000

Templestay Information Center offers various information and services regarding templestays and temple meals for domestic and international visitors. The center also operates traditional cultural experiences, such as tea time with a Buddhist monk, traditional culture activities and more.

New Seoul Hotel (뉴서울호텔)

1.2Km    2021-05-11

16, Sejong-daero 22-gil, Jung-gu, Seoul
+82-2-735-8800

New Seoul Hotel is conveniently located in central Seoul near City Hall, providing guests with easy access to shopping, sightseeing, and more. The guestrooms are outfitted with modern amenities for a comfortable stay, and the hotel has several dining, entertainment and convenience facilities such as a business center, a souvenir shop and men's sauna.

K.O.N.G Gallery (공근혜갤러리)

1.2Km    2024-10-10

38 Samcheong-ro 7-gil, Jongno-gu, Seoul (Samcheong-dong)

Since its opening in 2005, the gallery has made a significant impact on the Korean photography scene by introducing world-class photographers to Korea. It relocated to its present site next to the Cheongwadae, Samcheong-dong, in 2010, adding spaces for painting, sculpture, video, installation, and other forms of contemporary art. The gallery focuses on artists based in Paris, London, and New York, presenting works that represent the current state of contemporary art in the 21st century. It also plays a vital role as a Korean gallery by discovering young Korean artists and supporting their overseas activities.

Jihwaja (지화자)

1.2Km    2024-03-18

125 Jahamun-ro, Jongno-gu, Seoul
+82-2-2269-5834

Jihwaja is a traditional Korean restaurant operated by a successor of Joseon dynasty royal dishes. Their manchan course (full course) includes menus served at royal banquets such as gungjung manchan (royal course), Jineo-byul manchan (deluxe royal degustation course), and janggeum manchan (daejanggeum degustation course) courses. The janggeum course reconstructs dishes from the drama "Dae Jang Geum." For the Jeongchan course (Set menu), they offer so galbi sura (grilled beef ribs course), jeonbok cho sura (braised abalones in soy sauce course), so galbi jjim sura (braised beef short ribs course), and haemul sinseollo sura (seafood hot pot course). Additionally, they serve milk porridge, meat and vegetable skewers, mandu, royal hot pot, and grilled marinated beef.

CheongKwanJang - Jonggak Station Branch [Tax Refund Shop] (정관장 종각역)

1.2Km    2024-04-22

#102, 95, Sambong-ro, Jongno-gu, Seoul

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Heroes of Independence Look at the Stars (독립의 영웅, 별을 보다)

1.2Km    2025-05-21

서울특별시 서대문구 통일로 251 (현저동)

Samwon Ilsik (삼원일식)

1.2Km    2021-03-19

32, Mugyo-ro, Jung-gu, Seoul
+82-2-777-3680

This is a Japanese cuisine located in Cheonggyecheon Stream, Seoul. This restaurant is one of Mugyo-dong's best kept secrets. The best menu at this restaurant is codfish stew.