Pyounghwa (Pyeonghwa) Fashion Town (서울 평화시장) - Area information - Korea travel information

Pyounghwa (Pyeonghwa) Fashion Town (서울 평화시장)

Pyounghwa (Pyeonghwa) Fashion Town (서울 평화시장)

7.5Km    2025-01-06

274, Cheonggyecheon-ro, Jung-gu, Seoul
+82-2-2265-3531~3

The Pyounghwa Fashion Town market in Dongdaemun has been selling fashion clothing and accessories for over 50 years ever since the end of the Korean War. It was here that in 1953 North Korean refugees started selling clothes made from US army uniforms. Their market was then named Pyounghwa, which means peace, in the hope that no other wars would be fought on Korean soil. The Pyounghwa Fashion Town was therefore the beginning of the 30,000 stores that now make up Dongdaemun Fashion Town, which is seen as one of the global centers of the fashion industry.

Spread over a large area, this historical fashion market is divided into several districts, the ‘Gu Pyounghwa Fashion Town’ is the oldest, and there is also the ‘Shin Pyounghwa Fashion Town’, ‘Dong Pyounghwa Fashion Town’, and ‘Cheong Pyounghwa Fashion Town’.

Gomgukshijip - Myeongdong Branch (곰국시집 명동)

Gomgukshijip - Myeongdong Branch (곰국시집 명동)

7.5Km    2021-03-19

19-3, Myeongdong 10-gil, Jung-gu, Seoul
+82-2-756-3449

Near both Myeong-dong Station and Euljiro 1(il)-ga Station, Gomkuksizib has been cooking the best noodle dishes in town for more than 40 years. Ever since its opened in 1976, the restaurant has continued the tradition of serving delicious guksu jeongol and gomkuksi. Charbroiled premium hanu Korean beef is another famous dish popular among the neigberhood’s office workers. Gomkuksizib also added grilled Wagyu to the menu for a milder taste in order to appeal to the growing number of foreign visitors.

Korea Postage Stamp Museum (우표박물관(구.우표문화누리))

Korea Postage Stamp Museum (우표박물관(구.우표문화누리))

7.5Km    2024-03-06

B2, 70, Sogong-ro, Jung-gu, Seoul
+82-2-6450-5600

The Korea Postage Stamp Museum was established to promote stamp culture. Here, visitors can explore the history of stamps throughout the ages, with a wide variety of subjects and types. Its main facilities include Postal Service History, Hands-on Postage Stamp Experience, Informative Postage Stamps, and Philately Classroom. Reservations are required for weekend tours and can be made on the website.

Harmonymart Myeong-dong

Harmonymart Myeong-dong

7.5Km    2021-04-08

B1, Gyeongdo Bldg, 21-7, Myeongdong 8-gil, Jung-gu, Seoul
+82-10-6365-2203

Harmony Mart is a discount mart that sells various food products and everyday items. The Myeong-dong Branch in Seoul stands out among the branches of the mart throughout the country in terms of sales and service items due to its geographical characteristics. Mainly Asian tourists from China, Japan, etc. do their shopping in the store for tax exemption later. Famous items are REAL BROWNIE, CHAM BUNGEOBBANG, BUTTER WAFFLE, and other snacks. A lot of tourists visit the “Global Tax Free” around Myeongdong Station since it provides a tax refund service for foreigners. For the convenience of tourists, the store staffs, who are native speakers, communicate with foreign tourists and the store also provides EMS (Express Mail Service).

Gang Ho Dong BAEKJEONG Myeongdong(강호동백정 명동)

Gang Ho Dong BAEKJEONG Myeongdong(강호동백정 명동)

7.5Km    2020-10-29

1F, 19-3, Myeongdong, 10-gil, Jung-gu, Seoul
+82-2-777-6780

A Korean BBQ restaurant. The best menu at this restaurant is grilled skin-on pork belly. This is a Korean cuisine located in Myeongdong Cathedral, Seoul.

OPPADAK Myeong-dong2jungang(오븐에빠진닭 명동2중앙)

OPPADAK Myeong-dong2jungang(오븐에빠진닭 명동2중앙)

7.5Km    2020-11-26

20 Myeongdong 10-gil Jung-gu Seoul
+82-2-2292-5892

This is a house where you can eat oven-baked chicken. This restaurant's signature menu is fried chicken. This Korean dishes restaurant is located in Jung-gu, Seoul.

Namdaemun MESA (남대문 메사)

Namdaemun MESA (남대문 메사)

7.5Km    2021-06-30

2, Namdaemunsijang 10-gil, Jung-gu, Seoul
+82-2-2128-7800

MESA's name originates from the Spanish word meaning a flat plateau-like mountain summit at the end of a gentle slope. It was named so as a vision for this family-friendly mall to succeed with no obstacle on its way. MESA is a full-line store situated between Myeong-dong's department store zone and Namdaemun Market. The store opened with the concept of a "global family shopping mall," selling diverse items that suit family households.

Choegojip Sutbul Dakgalbi Jeonmunjeom(최고집숯불닭갈비전문점)

Choegojip Sutbul Dakgalbi Jeonmunjeom(최고집숯불닭갈비전문점)

7.5Km    2021-04-14

21-7, Myeongdong 8-gil, Jung-gu, Seoul
+82-2-3789-3334

It is a place where you can enjoy a variety of toppings for Dakgalbi (Spicy Stir-fried Chicken) that is popular in Korea. This Korean dishes restaurant is located in Jung-gu, Seoul. The most famous menu is spicy stir-fried chicken.

Songnidan-gil Street (송리단길)

Songnidan-gil Street (송리단길)

7.5Km    2025-01-23

Baekjegobun-ro 43-gil, Songpa-gu, Seoul, and surrounding areas

Located south of the eastern side of Seokchon Lake, this street is home to numerous restaurants and cafes. Its name comes from the combination of Songpa-dong and Gyeongnidan-gil Street in Itaewon, Seoul, meaning the “Gyeongnidan-gil Street of Songpa-dong.” This street began as an otherwise unremarkable street that faced the eastern side of Seokchon Lake. Today’s “Songnidan-gil Street” came to be as cafes moved into the neighborhood, followed by restaurants and photography studios. Songnidan-gil Street is a popular hangout for young Seoulites in the southeastern side of Seoul, so on weekends, one can often find them conversing in cafes, going for drinks in bars, or waiting in line for the hottest restaurants in the neighborhood. 

Samick Fashion Town (삼익패션타운)

Samick Fashion Town (삼익패션타운)

7.5Km    2021-06-04

7, Namdaemunsijang 8-gil, Jung-gu, Seoul
+82-2-1566-4578

Located in the heart of the Namdaemun Market, the largest wholesale market in Korea and a popular tourist attraction, Samick Fashion Town is home to over 1,500 shops, spread among 15 floors. Opened in 1985, this giant, one-stop shopping destination offers shoppers virtually everything: from clothing (women’s, men’s, and children’s) and shoes to accessories for wholesale merchants and individual shoppers. The Samick Fashion Town is particularly known for its large children's section on the first floor and its giant shoe mall on the sixth that is unlike any other shoe store in Namdaemun Market. On the ninth floor is the food court and on the first basement level at MBIC Mall, visitors can find character products related to some of their favorite Hallyu stars. Character items include cushions, notebooks, mugs, t-shirts, postcards, stickers, mobile phone screen cleaners, and mechanical pencils featuring the comedians from Muhan Dojeon (Infinity Challenge) and other popular stars.