Insa-dong (인사동) - Area information - Korea travel information

Insa-dong (인사동)

515.3M    2024-05-17

62, Insadong-gil, Jongno-gu, Seoul
+82-2-734-0222

Insa-dong, located in the heart of the city, is an important place where old but precious traditional goods are on display. There is one main road in Insa-dong with alleys on each side. Within these alleys are galleries, traditional restaurants, teahouses, and cafes.

The galleries are the heartbeat of Insa-dong. There are about 100 galleries in the area offering every example of traditional Korean fine art from paintings to sculptures. The most famous galleries are Hakgojae Gallery, which functions as the center of folk art, Gana Art Gallery, which promotes many promising artists, and Gana Art Center.

The teahouses and restaurants are the perfect complement to the galleries. They are hidden deep within the twisting alleyways, making it feel like a treasure hunt. The shops in Insa-dong are very popular among all age groups, because each one is unique.

Every Saturday from 14:00 to 22:00 and Sunday from 10:00 to 22:00, the main street is blocked to vehicular traffic and it becomes a cultural space. Stores set up booths outside and Korean candy merchants and fortune teller stalls can easily be found; there are traditional performances and exhibits as well. Insa-dong is especially popular among international tourists. This is where they can experience and see traditional Korean culture first-hand, and also purchase pieces of fine art.

Insa Art Plaza (인사아트 프라자)

518.2M    2020-04-23

34-1, Insadong-gil, Jongno-gu, Seoul
+82-2-730-9969

Mijin (미진)

518.1M    2024-03-06

19 Jong-ro, Jongno-gu, Seoul
+82-2-732-1954

Mijin is a Korean-style cold buckwheat noodle restaurant located near Gwanghwamun, specializing in Korean-style naeng memilguksu (cold buckwheat noodles). They offer a broth that is richer in flavor compared to Japanese soba bonito soy sauce, along with chewier buckwheat noodles. The restaurant produces the broth and noodles in-house and serves them directly to customers. The cold broth and buckwheat noodles condiments can be adjusted according to preference. Another popular menu is the memil jeonbyeong (buckwheat crepe) filled with bean sprouts, bean curd, aged kimchi, and ground pork.

Nakji Wangguk (낙지왕국)

519.1M    2021-03-22

31, Donhwamun-ro, 5ga-gil, Jongno-gu, Seoul
+82-2-765-3119

A famous restaurant frequented by workers in Jongno. This seafood restaurant is located in Jongno-gu, Seoul. The representative menu is stir-fried octopus.

SK Telecom T.um (SK텔레콤 미래기술체험관 T.um(티움))

528.3M    2024-03-06

65, Eulji-ro, Jung-gu, Seoul
+82-2-6353-6665

SK Telecom T.um is an ICT museum. T.um stands for 'Technology, U-topia, Museum'. It boasts a wide array of experience technologies such as 5G autonomous vehicles, drones, flying cars, artificial intelligence, big data, virtual reality, augmented reality, robots, Internet of Things, and 3D printing. Visitors can also see the future city based on 5G. Reservations are required online.

Artbox - Jongno 3(sam)-ga Branch [Tax Refund Shop] (아트박스 종로3가)

538.6M    2024-04-17

126, Jong-ro, Jongno-gu, Seoul

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Samsung Mobile Store SVC - Eulji-ro Branch [Tax Refund Shop] (삼성모바일SVC 을지로점)

539.0M    2024-04-18

5F, 51, Eulji-ro, Jung-gu, Seoul

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Busan Agujjim Gulbossam (부산아구찜굴보쌈)

541.6M    2024-10-15

서울특별시 종로구 돈화문로 35
+82-2-764-2373

This is a Korean cuisine located in Jongno, Seoul. The best menu at this restaurant is spicy braised monkfish. Stewed monkfish is a spicy seafood dish made of fish and vegetables.

Chamchi Maeul (참치마을)

546.4M    2021-03-22

31, Donhwamun-ro, Jongno-gu, Seoul
+82-2-742-1671

This is a restaurant where you can enjoy several parts of tuna. This Japanese (cuisine) restaurant is located in Jongno-gu, Seoul. The most famous menu is sliced raw tuna.

Jongno 3(sam)-ga Jewelry District (종로3가 귀금속 전문상가)

549.0M    2025-06-30

Jongno3-ga, Jongno-gu, Seoul-si

There is an enormous selection of wholesalers and retail jewelry stores in this district, spread throughout Jongno 3(sam)-ga and 4(sa)-ga. The glittering showcases here are especially popular amongst young people and foreign tourists looking to find fine jewelry at affordable prices. Stores in the jewelry district have a selection of designs that are extraordinarily diverse and prices that are 20 to 40% lower than at other jewelry outlets in Korea.