Isae (이새)

893.4M 2020-04-24

43-1, Insadong-gil, Jongno-gu, Seoul
+82-2-6713-5592

Targetting middle-aged customers and senior citizens, Isae only uses chemical-free fabrics. Natural fabrics and dyeing characterize clothing in Isae along with functional comfort. Both modern and hanbok (traditional Korean clothing) styles are available.

Imun Seolnongtang (이문설농탕)

898.3M 2025-06-18

38-13 Ujeongguk-ro, Jongno-gu, Seoul
+82-2-733-6526

Imun Seolnongtang has been serving its hearty seolleongtang for over a hundred years since it first opened in 1907. Even its name has a long history: the word imun comes from Imun-gol, the now-obsolete name of the restaurant’s location, and seolnongtang, an old variation of the word seolleongtang. During the Japanese colonial rule, the restaurant’s regular customers included Gijeong Son, the marathon gold-medalist at the 1936 Berlin Olympics. The meal served at this restaurante is reputed to stay consistent from the Japanese colonial period.

Insa-dong Antique Art Street (인사동 고미술거리)

901.8M 2025-03-16

29 Insadong-gil, Jongno-gu, Seoul
+82-2-732-2235

As of today, there are approximately 70 shops in the Insa-dong area that sell antique arts. Some of the products they sell include antique artworks, porcelains, woodcrafts, and metalwork. Visitors may even find rare and valuable products such as earthenware from the Silla period or white porcelain used in the Joseon dynasty. Each shop is a specialty store, authorized to sell product types that are of their expertise, ranging from antique furniture and traditional artworks to handcrafted items.

Gallery Park Young Sook - Atelier Seoul (박영숙요 (아틀리에서울))

905.0M 2020-04-23

30, Insadong-gil, Jongno-gu, Seoul
+82-2-730-7837

Gallery Park Young Sook (Atelier Seoul) is the gallery of the modern potter, Park Young Sook. The gallery displays and sells white porcelain representing the Joseon dynasty, Buncheong ware, and ceramics with modern flavors. As the name implies, the gallery feels more like a showroom than a shop, even though the various items, including flower vases, decorative ceramics, and daily use earthenware are for sale. Queen Elizabeth II of England visited Gallery Park Young Sook during her second visit. The gallery has even expanded, with another branch opening in New Jersey.

Banjjak Banjjak Binnaneun (반짝반짝빛나는)

907.8M 2021-03-19

28-1, Insadong-gil, Jongno-gu, Seoul
+82-2-738-4525

A Traditional Beverages specialty restaurant located in Insa-dong, Seoul. A store selling hand-crafted Korean traditional tea. The most famous menu is green plum tea.

Hanji Chueok (Recollections) (한지추억)

910.0M 2022-09-16

6, Insadong 7-gil, Jongno-gu, Seoul
+82-2-735-2059

Hanji Chueok (Recollections) is one of the better-known craft shops in Insa-dong and has even been featured by a number of international magazines. Prepared using traditional Korean processing methods, hanji is a type of beautiful, high-quality paper. Hanji Chueok is a great place to experience the tradition of hanji crafts; accessories, photo frames, and interior design items line the store shelves. Visitors can not only purchase extremely well-crafted items, but can also participate in seminars taught by professional artists to learn how to make their own hanji items. Visitors can take home their hanji creations as a lovely souvenir at the conclusion of the seminar.

Changdeokgung Palace Complex [UNESCO World Heritage Site] (창덕궁과 후원 [유네스코 세계문화유산])

915.0M 2025-01-17

99 Yulgok-ro, Jongno-gu, Seoul

Changdeokgung Palace was the second royal villa built following the construction of Gyeongbokgung Palace in 1405. It was the principal palace for many kings of the Joseon dynasty, and is the most well-preserved of the five remaining royal Joseon palaces. The palace grounds are comprised of a public palace area, a royal family residence building, and the rear garden. Known as a place of rest for the kings, the rear garden boasts a gigantic tree that is over 300 years old, a small pond and a pavilion.

The palace gained importance starting from the time of Seongjong, the 9th king of Joseon, when a number of kings began using it as a place of residence. Unfortunately, the palace was burned down by angry citizens in 1592 when the royal family fled their abode during the Imjin War. Thanks to Gwanghaegun, the palace was restored in 1611. Even today, it houses a number of cultural treasures, such as Injeongjeon Hall, Daejojeon Hall, Seonjeongjeon Hall, and Nakseonjae Hall.

Changdeokgung Palace’s garden behind the inner hall, called the "Secret Garden," was constructed during the reign of King Taejong and served as a rest area for the royal family members. The garden had formerly been called Bugwon and Geumwon, but was renamed Biwon Garden, or Secret Garden, after King Gojong came into power. The garden was kept as natural as possible and was touched by human hands only when absolutely necessary. Buyongjeong Pavilion, Buyongji Pond, Juhamnu Pavilion, Eosumun Gate, Yeonghwadang Hall, Bullomun Gate, Aeryeonjeong Pavilion, and Yeongyeongdang Hall are some of the many attractions that occupy the garden. The most beautiful time to see the garden is during the fall when the autumn foliage is at its peak and the leaves have just started to fall.

Though it has been treasured by Koreans for centuries, Changdeokgung Palace and its complex was recognized as a World Cultural Heritage site by the UNESCO World Cultural Heritage Committee in December of 1997 during the committee meeting in Naples, Italy.

Sieunjae (시은재)

918.3M 2024-12-23

439 , Samil-daero, Jongno-gu, Seoul
+82-10-5355-3029

Sieunjae is a hanok stay that has stood in the midst of busy Gyeongun-dong, Jongno-gu, Seoul, for generations. The guestrooms comprise an anbang (bedroom plus living room), three smaller rooms, and a byeolchae or detached house. All rooms have a toilet, and there’s a well-equipped shared kitchen and a washing machine. Guests can either rent individual rooms or the whole hanok. Jongno is convenient for travel to all the historic sites of Seoul, and there’s a public carpark nearby.

Seoul Gongyesa [Tax Refund Shop] (서울공예사)

918.3M 2024-04-16

1F, 27-1, Insadong-gil, Jongno-gu, Seoul

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Harmony Mart - Insa Branch [Tax Refund Shop] (하모니마트 인사)

923.9M 2024-04-17

1F (Gwanhun-dong), 38, Insadong 5-gil, Jongno-gu, Seoul

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Isae (이새) - Area information - Korea travel information