Insadong Cultural Street (인사동 문화의 거리)

975.7M 2023-12-26

Insa-dong, Jongno-gu, Seoul Metropolitan City

Insadong Cultural Street is a popular tourist destination for visitors from all around the world, thanks to its numerous art galleries, restaurants serving Korean table d’hote, traditional teahouses, and street vendors lining the streets. Its most recognizable feature is the use of Hangeul (Korean script) in storefronts, which allows the visitors to really see just what makes this place so special. Unlike the nearby Ikseon-dong Hanok Street, Insadong Cultural Street has larger streets with wider stores, so it is much easier to traverse. On evenings and weekends, one can find buskers performing on the side of the road.

Gwanghwamun Plaza (광화문 광장)

983.3M 2025-03-13

172 Sejong-daero, Jongno-gu, Seoul
+82-2-120

Gwanghwamun Plaza was opened to the public in August 2022 after renovation. Sejong-ro, the main street of Seoul with 600 years of history, has been reborn as a space for historical and cultural experiences by restoring Yukjo Street. Woldae (Elevated Ceremonial Stage) was reconstructed at the entrance of the "Plaza that Recovers the History of Gwanghwamun," and the statue of Haetae, an imaginary animal that judges good and evil, has been restored. In addition, traces of Yukjo Street, the main street of Hanyang in the past, were restored in the ‘Plaza that recreates the scenery of Yukjo Street’ near Sejong-ro Park, with a scale model installed. This is an excellent place for a stroll with beautiful scenery, including Gyeongbokgung Palace and Bugaksan Mountain.

Gwanghwamun Deungsim (광화문등심)

985.8M 2021-07-20

34, Jong-ro, 5-gil, Jongno-gu, Seoul
+82-2-722-2020

A restaurant that’s popular among workers for group dinners, it sells grilled meat. This Korean dishes restaurant is located in Jongno-gu, Seoul. The representative menu is grilled boneless ribs.

PANE PASTA - Jongno Branch (빠네파스타 종로)

986.6M 2021-03-19

11, Jahamun-ro, 7-gil, Jongno-gu, Seoul
+82-2-777-6556

A specialty restaurant serving pizza and pasta dishes baked in an authentic Italian wood-fired oven. The representative menu is margherita pizza. This Western cuisine is located near Gyeongbokgung (Government Complex-Seoul) Station, Seoul.

Beautiful Tea Museum (아름다운 차박물관)

988.1M 2022-07-26

19-11, Insadong-gil, Jongno-gu, Seoul
+82-2-735-6678

Located in Insa-dong, The Beautiful Tea Museum aims to promote Korean tea culture. It preserves and exhibits tea related utensils and items, featuring those from the ancient Gaya and Joseon period as well as items from abroad such as China and Tibet. The museum also displays original tea pots and other ceramics made by young artists and ceramists. Inside the museum is a tea house named "Tea Story," serving a wide variety of teas. Visitors can also purchase tea leaves from all over the world at the Tea Shop.

Cheongjin Hwarogui (청진화로구이)

991.4M 2021-03-22

32-12, Jong-ro, 5-gil, Jongno-gu, Seoul
+82-2-735-7008

A store selling Korean beef and pork dishes. The best menu at this restaurant is grilled Korean beef rib eye steak. This Korean dishes restaurant is located in Jongno-gu, Seoul.

Seochon Guest House [Korea Quality] / 서촌게스트하우스 [한국관광 품질인증]

994.5M 2023-09-05

28-3 , Jahamun-ro 7-gil, Jongno-gu, Seoul
+82-2-473-9680

Seochon Guest House in Seochon, Jongno, Seoul, consists of a 90 year-old hanok and a two-story Western-style house. A 6-cheop table is provided for meals, and travelers can use the 1st floor rooms and hall at any time. In the yard, Pansori performances are held twice a year, and residents can sample traditional music, wearing hanbok, and making Korean food; the guesthouse’s other name is Pleasure Valley (Jaeminan Gol)! There are programs for visiting Inwangsan-Bukaksan fortress trail, Gyeongbokgung and other royal palaces, and nearby traditional markets.

Z.I.Gallery (지아 衣 갤러리)

996.3M 2020-04-11

76, Jahamun-ro, Jongno-gu, Seoul
+82-2-762-1241

Z.I.Gallery is a boutique shop by the renowend designer, Zia Kim. Her works have appeared in Seoul Collection, Paris Pretaporter, department stores, and shops abroad. Visitors can purchase items with unique designs and cutomized items. It directly runs two brach stores in Gahoe-dong and Hyoja-dong. These handmade items go through meticulous quality management.

Areumdaun Cha Bangmulgwan (Beautiful Tea Museum) (아름다운차박물관)

997.5M 2019-08-02

19-11, Insadong-gil, Jongno-gu, Seoul
+82-2-735-6678

In addition to gourmet restaurants, traditional tea houses are a popular destination in Insa-dong. Among them, we recommend Areumdaun Cha Bangmulgwan, where you can taste more than 100 types of tea, including Korean, Chinese, Japanese, and Taiwanese. The shop also serves as a museum and gallery. Enjoy a leisurely cup of tea as you appreciate the art that is on display.

Podam (포담)

998.4M 2021-03-22

11, Jahamun-ro, 9-gil, Jongno-gu, Seoul
+82-2-733-0831

A store featured in Korean gourmet programs. This Chinese (cuisine) restaurant is located in Jongno-gu, Seoul. The most famous menu is dim sum.

Insadong Cultural Street (인사동 문화의 거리) - Area information - Korea travel information